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Radical strategies for profitable growth

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  • Doyle, Peter

Abstract

History suggests that the success of many of today's most admired companies is likely to prove illusory. All too often their current performance is not based on superior competitiveness and is not sustainable. Companies exhibiting high growth can be described as following one of three paths: radical, rational or robust growth strategies. Only the last offer competitive advantages which have the capacity to endure and to create long-term shareholder value. This paper explores and illustrates the characteristics of robust companies and contrasts them with those pursuing radical and rational growth strategies.

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  • Doyle, Peter, 1998. "Radical strategies for profitable growth," European Management Journal, Elsevier, vol. 16(3), pages 253-261, June.
    • Handle: RePEc:eee:eurman:v:16:y:1998:i:3:p:253-261
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    Cited by:

    1. Sanjay Bhattacharya & K. Momaya & K.C. Iyer, 2009. "Enablers of Sustaining Competitiveness," Global Business Review, International Management Institute, vol. 10(1), pages 45-66, January.

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