IDEAS home Printed from https://ideas.repec.org/a/eee/bushor/v63y2020i4p519-530.html
   My bibliography  Save this article

Bringing dark data into the light: Illuminating existing IoT data lost within your organization

Author

Listed:
  • Gimpel, Gregory

Abstract

Companies are making substantial investments in placing sensors out in the field and within products and equipment. These Internet-of-Things (IoT) technologies provide an unprecedented opportunity to harness data-driven insights to improve business performance. While the IoT is often framed as a next-generation technology, many businesses already are awash in these data because their existing operational technologies and other equipment generate substantial amounts of data. These data, along with the insights they generate, remain dark—out of sight and unused. Many managers are unaware of the existence and uses of such data. To shed light on the business opportunities afforded by exploiting dark data, this article provides managerial advice and demonstrative case studies in four strategic categories: improving returns on assets, reengaging customers, creating new products and business lines, and transforming business models.

Suggested Citation

  • Gimpel, Gregory, 2020. "Bringing dark data into the light: Illuminating existing IoT data lost within your organization," Business Horizons, Elsevier, vol. 63(4), pages 519-530.
    • Handle: RePEc:eee:bushor:v:63:y:2020:i:4:p:519-530
    DOI: 10.1016/j.bushor.2020.03.009
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0007681320300380
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.bushor.2020.03.009?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Saarikko, Ted & Westergren, Ulrika H. & Blomquist, Tomas, 2017. "The Internet of Things: Are you ready for what’s coming?," Business Horizons, Elsevier, vol. 60(5), pages 667-676.
    2. Lee, In & Lee, Kyoochun, 2015. "The Internet of Things (IoT): Applications, investments, and challenges for enterprises," Business Horizons, Elsevier, vol. 58(4), pages 431-440.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Baltuttis, Dennik & Häckel, Björn & Jonas, Claudius Michael & Oberländer, Anna Maria & Röglinger, Maximilian & Seyfried, Johannes, 2022. "Conceptualizing and Assessing the Value of Internet of Things Solutions," Journal of Business Research, Elsevier, vol. 140(C), pages 245-263.
    2. Kurtz, Julian & Zinke-Wehlmann, Christian & Lugmair, Nina & Schymanietz, Martin & Roth, Angela, 2023. "Characterising smart service systems – Revealing the smart value," SMR - Journal of Service Management Research, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 7(2), pages 112-128.
    3. Maria Vincenza Ciasullo & Raffaella Montera & Emilia Romeo, 2023. "What about Data-Driven Business Models? Mapping the Literature and Scoping Future Avenues," International Journal of Business and Management, Canadian Center of Science and Education, vol. 16(8), pages 1-1, February.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Saarikko, Ted & Westergren, Ulrika H. & Blomquist, Tomas, 2020. "Digital transformation: Five recommendations for the digitally conscious firm," Business Horizons, Elsevier, vol. 63(6), pages 825-839.
    2. Cranmer, Eleanor E. & Papalexi, M. & tom Dieck, M. Claudia & Bamford, D., 2022. "Internet of Things: Aspiration, implementation and contribution," Journal of Business Research, Elsevier, vol. 139(C), pages 69-80.
    3. Timon B. Heinis & Jan Hilario & Mirko Meboldt, 2018. "Empirical study on innovation motivators and inhibitors of Internet of Things applications for industrial manufacturing enterprises," Journal of Innovation and Entrepreneurship, Springer, vol. 7(1), pages 1-22, December.
    4. Rawhi Alrae & Qassim Nasir & Manar Abu Talib, 2020. "Developing House of Information Quality framework for IoT systems," International Journal of System Assurance Engineering and Management, Springer;The Society for Reliability, Engineering Quality and Operations Management (SREQOM),India, and Division of Operation and Maintenance, Lulea University of Technology, Sweden, vol. 11(6), pages 1294-1313, December.
    5. Hamilton, R.H. & Sodeman, William A., 2020. "The questions we ask: Opportunities and challenges for using big data analytics to strategically manage human capital resources," Business Horizons, Elsevier, vol. 63(1), pages 85-95.
    6. Huo, Dongyang & Malik, Asad Waqar & Ravana, Sri Devi & Rahman, Anis Ur & Ahmedy, Ismail, 2024. "Mapping smart farming: Addressing agricultural challenges in data-driven era," Renewable and Sustainable Energy Reviews, Elsevier, vol. 189(PA).
    7. Leonel Jorge Ribeiro Nunes & Radu Godina & João Carlos de Oliveira Matias, 2019. "Technological Innovation in Biomass Energy for the Sustainable Growth of Textile Industry," Sustainability, MDPI, vol. 11(2), pages 1-12, January.
    8. Natalia Kharadze & Paichadze Nugzar & Nino Paresashvili & Dea Pirtskhalaishvili, 2021. "General Trends of Business Career Management," European Journal of Economics and Business Studies Articles, Revistia Research and Publishing, vol. 8, January -.
    9. Athanasios Tsipis & Asterios Papamichail & Ioannis Angelis & George Koufoudakis & Georgios Tsoumanis & Konstantinos Oikonomou, 2020. "An Alertness-Adjustable Cloud/Fog IoT Solution for Timely Environmental Monitoring Based on Wildfire Risk Forecasting," Energies, MDPI, vol. 13(14), pages 1-35, July.
    10. Bent Flyvbjerg & Alexander Budzier & Jong Seok Lee & Mark Keil & Daniel Lunn & Dirk W. Bester, 2022. "The Empirical Reality of IT Project Cost Overruns: Discovering A Power-Law Distribution," Papers 2210.01573, arXiv.org.
    11. Chae, Bongsug (Kevin), 2018. "The Internet of Things (IoT): A Survey of Topics and Trends using Twitter Data and Topic Modeling," 22nd ITS Biennial Conference, Seoul 2018. Beyond the boundaries: Challenges for business, policy and society 190376, International Telecommunications Society (ITS).
    12. Cenamor, Javier, 2021. "Complementor competitive advantage: A framework for strategic decisions," Journal of Business Research, Elsevier, vol. 122(C), pages 335-343.
    13. Bettina Freitag & Lukas Häfner & Verena Pfeuffer & Jochen Übelhör, 2020. "Evaluating investments in flexible on-demand production capacity: a real options approach," Business Research, Springer;German Academic Association for Business Research, vol. 13(1), pages 133-161, April.
    14. Akhtar, Pervaiz & Khan, Zaheer & Tarba, Shlomo & Jayawickrama, Uchitha, 2018. "The Internet of Things, dynamic data and information processing capabilities, and operational agility," Technological Forecasting and Social Change, Elsevier, vol. 136(C), pages 307-316.
    15. Li, Ying & Dai, Jing & Cui, Li, 2020. "The impact of digital technologies on economic and environmental performance in the context of industry 4.0: A moderated mediation model," International Journal of Production Economics, Elsevier, vol. 229(C).
    16. Osterrieder, Philipp & Budde, Lukas & Friedli, Thomas, 2020. "The smart factory as a key construct of industry 4.0: A systematic literature review," International Journal of Production Economics, Elsevier, vol. 221(C).
    17. Deng, Ying & Cao, Zhitao & Yang, Na, 2024. "Understanding the nexus between fintech, natural resources, green investment, and environmental sustainability in China: A DYNARDL approach," Resources Policy, Elsevier, vol. 91(C).
    18. Elias G. Carayannis & David F. J. Campbell, 2021. "Democracy of Climate and Climate for Democracy: the Evolution of Quadruple and Quintuple Helix Innovation Systems," Journal of the Knowledge Economy, Springer;Portland International Center for Management of Engineering and Technology (PICMET), vol. 12(4), pages 2050-2082, December.
    19. Kumar, V. & Ramachandran, Divya & Kumar, Binay, 2021. "Influence of new-age technologies on marketing: A research agenda," Journal of Business Research, Elsevier, vol. 125(C), pages 864-877.
    20. Rasha Allam & Hesham Dinana, 2021. "The Future of TV and Online Video Platforms: A Study on Predictors of Use and Interaction with Content in the Egyptian Evolving Telecomm, Media & Entertainment Industries," SAGE Open, , vol. 11(3), pages 21582440211, August.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:bushor:v:63:y:2020:i:4:p:519-530. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/bushor .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.