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Changes in Entry Mode Strategy for Italian SMEs

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  • BARBARA FRANCIONI

    (University of Urbino “Carlo Bo”, Urbino, Italy)

Abstract

The purpose of this paper is to examine the internationalization of Small and Medium-Sized Enterprises (SMEs) with a particular focus on the factors that influence changes in entry mode strategy that occur during the process, after the first foreign market entry and from the perspective of firms belonging to the mechanical sector. To achieve this, a quantitative research has been performed through a survey of 60 entrepreneurs and managers of Italian SMEs operating in the mechanical sector. The main findings confirm that, although existing business and social relationships have always had a great influence in the internationalization strategies, when it comes to analyze the SMEs perspective it is also necessary to take into account the influence of other factors, regardless of relationships, like the entrepreneur’s perception of the need to change mode strategy in a specific market.

Suggested Citation

  • Barbara Francioni, 2011. "Changes in Entry Mode Strategy for Italian SMEs," Annals - Economic and Administrative Series -, Faculty of Business and Administration, University of Bucharest, vol. 5(1), pages 99-116, December.
    • Handle: RePEc:but:anneas:v:5:y:2011:i:1:p:99-116
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    References listed on IDEAS

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