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Strategic decision analysis: Applied decision analysis and its role in the strategic management process

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  • Howard Thomas

Abstract

This paper examines a role for applied decision analysis in the strategic management process. It is argued that decision analysis should be regarded both as a heuristic and a ‘thinking’ algorithm for decision structuring and problem diagnosis and, in addition, as an input to the process of policy dialogue. A policy dialogue paradigm using decision analysis is outlined, in which various viewpoints are reconciled by the questioning of analyses and assumptions. This dialogue paradigm is viewed as being compatible with approaches such as strategic assumptions analysis, which have been suggested in the literature as an aid for the processes of problem finding, formulation and solution.

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  • Howard Thomas, 1984. "Strategic decision analysis: Applied decision analysis and its role in the strategic management process," Strategic Management Journal, Wiley Blackwell, vol. 5(2), pages 139-156, April.
    • Handle: RePEc:bla:stratm:v:5:y:1984:i:2:p:139-156
    DOI: 10.1002/smj.4250050205
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    Cited by:

    1. Mehmet Ali Köseoglu & John A. Parnell & Melissa Yan Yee Yick, 2021. "Identifying influential studies and maturity level in intellectual structure of fields: evidence from strategic management," Scientometrics, Springer;Akadémiai Kiadó, vol. 126(2), pages 1271-1309, February.
    2. Pen, Cees-Jan, 2000. "Actors, Causes, And Phases In The Decision-Making Process Of Relocated Firms In The Netherlands," ERSA conference papers ersa00p41, European Regional Science Association.
    3. Dimitrios Gouglas & Kendall Hoyt & Elizabeth Peacocke & Aristidis Kaloudis & Trygve Ottersen & John-Arne Røttingen, 2019. "Setting Strategic Objectives for the Coalition for Epidemic Preparedness Innovations: An Exploratory Decision Analysis Process," Service Science, INFORMS, vol. 49(6), pages 430-446, November.
    4. Katarzyna Szymczyk, 2019. "Towards Sustainable Strategic Management: A Theoretical Review of the Evolution of Management Perception," Research in World Economy, Research in World Economy, Sciedu Press, vol. 10(4), pages 58-64, December.
    5. Kazeminia, Ali, 2021. "Unfolding the airbus’ strategic growth: A successful case," Scandinavian Journal of Management, Elsevier, vol. 37(1).
    6. Kimberly D. Elsbach & Pamela S. Barr, 1999. "The Effects of Mood on Individuals' Use of Structured Decision Protocols," Organization Science, INFORMS, vol. 10(2), pages 181-198, April.
    7. G Montibeller & L A Franco, 2011. "Raising the bar: strategic multi-criteria decision analysis," Journal of the Operational Research Society, Palgrave Macmillan;The OR Society, vol. 62(5), pages 855-867, May.
    8. Fiona Davies & Luiz Moutinho & Graeme Hutcheson, 2005. "Constructing a knowledge‐based system to aid scenario‐based strategic planning: an application to the European airline industry," Intelligent Systems in Accounting, Finance and Management, John Wiley & Sons, Ltd., vol. 13(2), pages 61-79, June.
    9. Roper, Angela & Hodari, Demian, 2015. "Strategy tools: Contextual factors impacting use and usefulness," Tourism Management, Elsevier, vol. 51(C), pages 1-12.

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