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Identifying internal markets for resource redeployment

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  • Teresa A. Dickler
  • Timothy B. Folta

Abstract

Research summary This article explores one important way in which multi‐business firms have advantages over single‐business firms. By having flexibility to reallocate resources, such as human capital, production capacity, or equipment, between businesses in their portfolio, they may be able to efficiently expand in markets with strong opportunities and contract in less attractive markets. We provide empirical evidence confirming that compared to single‐business firms in the same industry and of the same size, businesses in multi‐business firms expand revenues 12% more aggressively, and retrench revenues 37% more aggressively, on average. This first generalizable test of the theory also reveals that the relative advantage of multi‐business firms escalates with lower internal resource adjustment costs, higher external transaction costs, and greater opportunity differences with the portfolio. Managerial summary In this article, we show an important way in which multi‐business firms have advantages over single‐business firms. By having flexibility to reallocate resources, such as employees, production capacity, or equipment, between businesses in their portfolio, they may be able to efficiently expand in markets with strong opportunities and contract in less attractive markets. We provide empirical evidence confirming that compared to similar single‐business firms in the same industry and of the same size, businesses in multi‐business firms expand revenues 12% more aggressively, and retrench revenues 37% more aggressively, on average. The article also provides theoretical predictions about when the advantage is most pronounced.

Suggested Citation

  • Teresa A. Dickler & Timothy B. Folta, 2020. "Identifying internal markets for resource redeployment," Strategic Management Journal, Wiley Blackwell, vol. 41(13), pages 2341-2371, December.
    • Handle: RePEc:bla:stratm:v:41:y:2020:i:13:p:2341-2371
    DOI: 10.1002/smj.3205
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    5. Teresa A. Dickler & Timothy B. Folta & Marco S. Giarratana & Juan Santaló, 2022. "The value of flexibility in multi‐business firms," Strategic Management Journal, Wiley Blackwell, vol. 43(12), pages 2602-2628, December.
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    7. Constance E. Helfat & Aseem Kaul & David J. Ketchen & Jay B. Barney & Olivier Chatain & Harbir Singh, 2023. "Renewing the resource‐based view: New contexts, new concepts, and new methods," Strategic Management Journal, Wiley Blackwell, vol. 44(6), pages 1357-1390, June.
    8. Mario Daniele Amore & Mariano Mastrogiorgio, 2022. "Technological Entry, Redeployability, and Firm Value," Journal of Management Studies, Wiley Blackwell, vol. 59(7), pages 1688-1722, November.
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    10. Liu, Aiqing & Shu, Chengli & Xiao, Zhenxin, 2024. "Entrepreneurial Orientation, political Ties, and corporate Reputation: The moderating roles of institutional environments," Journal of Business Research, Elsevier, vol. 170(C).

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