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In The Eyes Of The Beholder: Conceptualizations Of Relatedness Held By The Managers Of Large Diversified Firms

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  • J. L. STIMPERT
  • IRENE M. DUHAIME

Abstract

In this study, chief executive officers were surveyed to evaluate how they perceive their firms’ businesses to be related. Responses from nearly 200 top executives provided the data for this study. Findings suggest that some managers think of relatedness in terms of similarities in products, markets, and technologies, a type of relatedness that is assessed by existing measures of diversification. The study also found, however, that managers hold additional conceptualizations of relatedness, including relatedness characterized by an emphasis on shared differentiation and marketing skills. The importance of the study’s findings and its contributions to the diversification literature are discussed. © 1997 by John Wiley & Sons, Ltd.

Suggested Citation

  • J. L. Stimpert & Irene M. Duhaime, 1997. "In The Eyes Of The Beholder: Conceptualizations Of Relatedness Held By The Managers Of Large Diversified Firms," Strategic Management Journal, Wiley Blackwell, vol. 18(2), pages 111-125, February.
    • Handle: RePEc:bla:stratm:v:18:y:1997:i:2:p:111-125
    DOI: 10.1002/(SICI)1097-0266(199702)18:23.0.CO;2-8
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    Cited by:

    1. Karthik, D. & Basant, Rakesh, 2009. "Measuring Institutional Relatedness," IIMA Working Papers WP2009-05-02, Indian Institute of Management Ahmedabad, Research and Publication Department.
    2. Lorenz, Steffi, 2015. "Diversität und Verbundenheit der unternehmerischen Wissensbasis: Ein neuartiger Messansatz mit Indikatoren aus Innovationsprojekten," Discussion Papers on Strategy and Innovation 15-01, Philipps-University Marburg, Department of Technology and Innovation Management (TIM).
    3. Elisabeth Nocker & Harry P. Bowen & Christian Stadler, 2012. "Value Chain Relatedness: Strategic Complementarities and Firm Performance," Discussion Paper Series 2012-03, McColl School of Business, Queens University of Charlotte.
    4. Karthik, D. & Upadhyayula, Rajesh, 2011. "Performance Implications of Diversification in Professional Service Firms: The Role of Synergies," IIMA Working Papers WP2011-01-01, Indian Institute of Management Ahmedabad, Research and Publication Department.
    5. Olivier, Gottschalg & Meier, Degenhard, 2006. "What does it take to be good parent ? Opening the black-box of value creation in the unrealated multibusiness firm," HEC Research Papers Series 822, HEC Paris.
    6. Adrian Lüthge & Ulrich Pidun & Dodo zu Knyphausen-Aufseß, 2021. "Approximating relatedness from a business model perspective: towards a taxonomic approach," Review of Managerial Science, Springer, vol. 15(3), pages 813-846, April.
    7. Wry, Tyler & Lounsbury, Michael, 2013. "Contextualizing the categorical imperative: Category linkages, technology focus, and resource acquisition in nanotechnology entrepreneurship," Journal of Business Venturing, Elsevier, vol. 28(1), pages 117-133.
    8. Dautzenberg, Kristi, 2005. "Erfolgsfaktoren von landwirtschaftlichen Unternehmen mit Marktfruchtanbau in Sachsen-Anhalt: eine empirische Analyse," Studies on the Agricultural and Food Sector in Transition Economies, Leibniz Institute of Agricultural Development in Transition Economies (IAMO), volume 32, number 93013.
    9. Hadani, Michael & Doh, Jonathan P. & Schneider, Marguerite, 2019. "Social movements and corporate political activity: Managerial responses to socially oriented shareholder activism," Journal of Business Research, Elsevier, vol. 95(C), pages 156-170.
    10. Adrian Lüthge, 2020. "The concept of relatedness in diversification research: review and synthesis," Review of Managerial Science, Springer, vol. 14(1), pages 1-35, February.
    11. Pehrsson, Anders, 2008. "Strategy antecedents of modes of entry into foreign markets," Journal of Business Research, Elsevier, vol. 61(2), pages 132-140, February.
    12. Villasalero, Manuel, 2017. "A resource-based analysis of realized knowledge relatedness in diversified firms," Journal of Business Research, Elsevier, vol. 71(C), pages 114-124.

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