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New Product Design under Channel Acceptance: Brick-and-Mortar, Online-Exclusive, or Brick-and-Click

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  • Lan Luo
  • Jiong Sun

Abstract

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Suggested Citation

  • Lan Luo & Jiong Sun, 2016. "New Product Design under Channel Acceptance: Brick-and-Mortar, Online-Exclusive, or Brick-and-Click," Production and Operations Management, Production and Operations Management Society, vol. 25(12), pages 2014-2034, December.
    • Handle: RePEc:bla:popmgt:v:25:y:2016:i:12:p:2014-2034
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    File URL: http://hdl.handle.net/10.1111/poms.12587
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    Citations

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    Cited by:

    1. Feng, Yue & Zhang, Jianxiong & Feng, Lin & Zhu, Guowei, 2022. "Benefit from a high store visiting cost in an omnichannel with BOPS," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 166(C).
    2. Yuyan Wang & Zhaoqing Yu & Liang Shen & Wenquan Dong, 2021. "E-Commerce Supply Chain Models under Altruistic Preference," Mathematics, MDPI, vol. 9(6), pages 1-19, March.
    3. Li, Bo & Jiang, Yushan, 2019. "Impacts of returns policy under supplier encroachment with risk-averse retailer," Journal of Retailing and Consumer Services, Elsevier, vol. 47(C), pages 104-115.
    4. Yang, Wenjuan & Zhang, Jiantong & Yan, Hong, 2021. "Impacts of online consumer reviews on a dual-channel supply chain," Omega, Elsevier, vol. 101(C).
    5. Song, Yang & Fan, Tijun & Tang, Yuewu & Xu, Chang, 2021. "Omni-channel strategies for fresh produce with extra losses in-store," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 148(C).
    6. Ford, Weixing & Li, Yixiu & Zheng, Jie, 2021. "Numbers of bricks and clicks: Price competition between online and offline stores," International Review of Economics & Finance, Elsevier, vol. 75(C), pages 420-440.
    7. Siyu Shi & Chenyu Wang & T. C. Edwin Cheng & Shuai Liu, 2023. "Manufacturer encroachment with an e‐commerce division," Production and Operations Management, Production and Operations Management Society, vol. 32(6), pages 2002-2019, June.
    8. Zhou, Rui & Liao, Yi & Shen, Wenjing & Yang, Shilei, 2020. "Channel selection and fulfillment service contracts in the presence of asymmetric service information," International Journal of Production Economics, Elsevier, vol. 222(C).
    9. Guo Li & Hong Zheng & Mengqi Liu, 2020. "Reselling or drop shipping: Strategic analysis of E-commerce dual-channel structures," Electronic Commerce Research, Springer, vol. 20(3), pages 475-508, September.
    10. Jiang, Yuqing & Liu, Fan & Lim, Andrew, 2021. "Digital coupon promotion and platform selection in the presence of delivery effort," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
    11. Niu, Baozhuang & Mu, Zihao & Li, Baixun, 2019. "O2O results in traffic congestion reduction and sustainability improvement: Analysis of “Online-to-Store” channel and uniform pricing strategy," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 122(C), pages 481-505.
    12. He, Bo & Gan, Xianghua & Yuan, Kaifu, 2019. "Entry of online presale of fresh produce: A competitive analysis," European Journal of Operational Research, Elsevier, vol. 272(1), pages 339-351.
    13. Necati Ertekin & Anupam Agrawal, 2021. "How Does a Return Period Policy Change Affect Multichannel Retailer Profitability?," Manufacturing & Service Operations Management, INFORMS, vol. 23(1), pages 210-229, 1-2.
    14. Pi, Zhenyang & Fang, Weiguo & Perera, Sandun C. & Zhang, Baofeng, 2022. "Enhancing the online buyer perception of consumer experience products in a dual-channel supply chain: A new role of free-riding," International Journal of Production Economics, Elsevier, vol. 253(C).
    15. Zhang, Shichen & Wei, Liqun & Zhang, Jianxiong, 2022. "Demand forecast sharing for a dominant retailer with supplier encroachment and quality decisions," European Journal of Operational Research, Elsevier, vol. 301(1), pages 39-50.
    16. Rufeng Wang & Siqi Wang & Shuli Yan, 2021. "Pricing and Coordination Strategies of Dual Channels Considering Consumers’ Channel Preferences," Sustainability, MDPI, vol. 13(20), pages 1-15, October.
    17. Shi, Siyu & Sun, Jingchun & Cheng, T.C.E., 2020. "Wholesale or drop-shipping: Contract choices of the online retailer and the manufacturer in a dual-channel supply chain," International Journal of Production Economics, Elsevier, vol. 226(C).
    18. Liu, Weihua & Liang, Yanjie & Tang, Ou & Ma, Xin, 2022. "Channel competition and collaboration in the presence of hybrid retailing," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 160(C).
    19. Rufeng Wang & Xiongwei Zhou & Bo Li, 2022. "Pricing strategy of dual-channel supply chain with a risk-averse retailer considering consumers’ channel preferences," Annals of Operations Research, Springer, vol. 309(1), pages 305-324, February.
    20. Zhang, Shichen & Zhang, Jianxiong & Zhu, Guowei, 2019. "Retail service investing: An anti-encroachment strategy in a retailer-led supply chain," Omega, Elsevier, vol. 84(C), pages 212-231.
    21. Necati Ertekin & Mehmet Gümüş & Mohammad E. Nikoofal, 2022. "Online-Exclusive or Hybrid? Channel Merchandising Strategies for Ship-to-Store Implementation," Management Science, INFORMS, vol. 68(8), pages 5828-5846, August.
    22. Qian, Zhifeng & Day, Steven James & Ignatius, Joshua & Dhamotharan, Lalitha & Chai, Junwu, 2024. "Digital advertising spillover, online-exclusive product launches, and manufacturer-remanufacturer competition," European Journal of Operational Research, Elsevier, vol. 313(2), pages 565-586.

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