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What is the value of data? A review of empirical methods

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  • Diane Coyle
  • Annabel Manley

Abstract

With the growing use of digital technologies, data have become core to many organizations’ decisions, with its value widely acknowledged across public and private sectors. Yet few comprehensive empirical approaches to establishing the value of data exist, and there is no consensus about which methods should be applied to specific data types or purposes. This paper examines a range of data valuation methodologies proposed in the existing literature. We propose a typology linking methods to different data types and purposes.

Suggested Citation

  • Diane Coyle & Annabel Manley, 2024. "What is the value of data? A review of empirical methods," Journal of Economic Surveys, Wiley Blackwell, vol. 38(4), pages 1317-1337, September.
    • Handle: RePEc:bla:jecsur:v:38:y:2024:i:4:p:1317-1337
    DOI: 10.1111/joes.12585
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