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Mega‐Events And Tourism: The Case Of Brazil

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  • Robert Baumann
  • Victor Matheson

Abstract

Mega‐sporting events such as the Fédération Internationale de Football Association (FIFA) World Cup are expensive affairs. Host countries often justify the spending required to stage these events by predicting that mega‐events will draw large numbers of tourists. This paper analyzes monthly foreign tourist arrivals into Brazil between 2003 and 2015 and finds that the 2014 FIFA World Cup increased foreign tourism by roughly 1 million visitors. This number far exceeded expectations, but we show that roughly a quarter of this increase in foreign tourism was caused by the fortuitous advancement of Argentina's national team, and potential hosts should not count on the event to consistently produce out‐sized tourism figures. We conclude that on‐field results can greatly influence FIFA World Cup tourism. (JEL L83, F14)

Suggested Citation

  • Robert Baumann & Victor Matheson, 2018. "Mega‐Events And Tourism: The Case Of Brazil," Contemporary Economic Policy, Western Economic Association International, vol. 36(2), pages 292-301, April.
    • Handle: RePEc:bla:coecpo:v:36:y:2018:i:2:p:292-301
    DOI: 10.1111/coep.12270
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    References listed on IDEAS

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    Cited by:

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    5. Christopher Vierhaus, 2019. "The international tourism effect of hosting the Olympic Games and the FIFA World Cup," Tourism Economics, , vol. 25(7), pages 1009-1028, November.

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    More about this item

    JEL classification:

    • Z23 - Other Special Topics - - Sports Economics - - - Finance
    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • F14 - International Economics - - Trade - - - Empirical Studies of Trade

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