Exploring the Relationship Between Job Satisfaction and Employee Engagement in Dynamic Work Environments in Era Industry 4.0

Employee engagement is a crucial problem within the Company, and it is still important to research because it has great potential for employees to deliver their work results. The research method used is descriptive quantitative, with questionnaires distributed to respondents as the basis for data processing. Based on the results of data processing using smart PLS, all independent variables and the dependent variable have a positive and significant relationship. This research produces findings that employee engagement can be created well if it is supported by several Leadership Styles, Organizational Culture, Employee Benefits, and Job Satisfaction variables. Employee engagement is a critical factor in ensuring organizational success, particularly in the fast-paced and competitive logistics industry. This study aims to optimize the employee engagement program within a logistics company by identifying key drivers and implementing targeted strategies. Using a mixed-method approach, data were collected through surveys, interviews, and company performance metrics to analyze the relationship between engagement levels and organizational outcomes. The findings reveal that clear communication, recognition, and opportunities for professional development are the primary factors influencing employee engagement. Based on these insights, a tailored engagement program was developed and tested, resulting in improved employee satisfaction, productivity, and retention rates. This study provides practical recommendations for logistics companies seeking to enhance employee engagement and highlights the importance of aligning organizational goals with employee needs to foster a sustainable and motivated workforce.