Business Intelligence Deployment and Firm Performance: Literature Review of Empirical Evidences

The main objective of this research is to empirically review recent studies on business intelligence deployment and its impact on firm performance based on two cardinal perspectives: (i) passage of time and themes, and (ii) research methodology adopted. The literature review took global dimension as it covered all geographical parts of the world. Twenty (20) empirically related studies were reviewed from 2004 – 2020 (17 years’ period). In geographical bread, four (4) of the empirically reviewed researches (representing 20%) originated from African countries; six (6) of the empirically reviewed researches (representing 30%) originated from Asian countries; another six (6) of the empirically reviewed researches (representing 30%) originated from European countries; two (2) of the empirically reviewed researches (representing 10%) originated from North American country (USA); one (1) of the empirically reviewed researches (representing 5%) originated from South American country (Brazil); and another one (1) of the empirically reviewed researches (representing 5%) originated from Australia. The major findings of the study include the following: (i) there is dearth of research on secondary data collection instrumentation; (ii) there is dearth of theoretical backed business intelligence related studies; (iii) the number of quantitative and mixed researches in business intelligence as a whole is very small; and (iv) there is absence of comparative business intelligence studies incorporating technological, organizational, and environmental variables. It is the recommendation of the study that these observed gaps in literature be empirically bridged.