IDEAS home Printed from https://ideas.repec.org/a/bcp/journl/v8y2024i3p756-764.html
   My bibliography  Save this article

Language Style of Moslem Teenagers’ Captions in Instagram Post

Author

Listed:
  • Didik Murwantono

    (Sultan Agung Islamic University, Jawa Tengah, Indonesia)

  • Zulfa Amila Shaliha

    (Sultan Agung Islamic University, Jawa Tengah, Indonesia)

  • Zanuar Hakim Atmantika

    (School of Foreign Languages, Northeast Normal University, China)

  • Isnawati Lydia Wantasen

    (Universitas Sam Ratulangi, Sulawesi Utara, Indonesia)

Abstract

The existence of computing technology along with the development of language science, mainly the popularization of broadband internet is undeniably true among modern Indonesian teenagers. It has caused the explosion of language styles to spread and communicate faster and faster. This study is aimed to describe and analyze the language styles used by Indonesian teenagers in Instagram post. Through a descriptively qualitative approach, this study used document analysis by gathering the data qualitatively and presenting them descriptively. The instruments of this study were caption documents from Indonesian teenagers’ accounts. Their average ages were 14 to 21 years old. The technique of data analysis was identifying, data display, drawing and verifying conclusion. The results show that there are four of five language styles as follows: Formal style, Consultative style, Casual style, and Intimate style. The Casual style is the mostly used by the Instagram teenager users. It is 40%. In short, the Indonesian teenagers enjoyed the Instagram post as a social media for expressing their feelings and impressions. The potential utility of Instagram is a platform for constructive dialogue and a tool for social and entertainment purposes.

Suggested Citation

  • Didik Murwantono & Zulfa Amila Shaliha & Zanuar Hakim Atmantika & Isnawati Lydia Wantasen, 2024. "Language Style of Moslem Teenagers’ Captions in Instagram Post," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 8(3), pages 756-764, March.
  • Handle: RePEc:bcp:journl:v:8:y:2024:i:3:p:756-764
    as

    Download full text from publisher

    File URL: https://www.rsisinternational.org/journals/ijriss/Digital-Library/volume-8-issue-3/756-764.pdf
    Download Restriction: no

    File URL: https://www.rsisinternational.org/journals/ijriss/articles/language-style-of-moslem-teenagers-captions-in-instagram-post/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Bulmer, Sandy & Palakshappa, Nitha & Dodds, Sarah & Harper, Sarah, 2024. "Sustainability, brand authenticity and Instagram messaging," Journal of Business Research, Elsevier, vol. 175(C).
    2. Wu, Laurie & Shen, Han & Fan, Alei & Mattila, Anna S., 2017. "The impact of language style on consumers′ reactions to online reviews," Tourism Management, Elsevier, vol. 59(C), pages 590-596.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Li, Meichan & Wang, Rui, 2023. "Chatbots in e-commerce: The effect of chatbot language style on customers’ continuance usage intention and attitude toward brand," Journal of Retailing and Consumer Services, Elsevier, vol. 71(C).
    2. Federico Mangiò & Giuseppe Pedeliento & Daniela Andreini & Lia Zarantonello, 2024. "How persuasive is woke brand communication on social media? Evidence from a consumer engagement analysis on Facebook," Journal of Brand Management, Palgrave Macmillan, vol. 31(4), pages 345-381, July.
    3. Yu, Xi & Huang, Huiling & Liu, Stephanie Q. & Lu, Zhi, 2020. "Signaling authenticity of ethnic cuisines via handwriting," Annals of Tourism Research, Elsevier, vol. 85(C).
    4. Hu, Hai-hua & Ma, Fang, 2023. "Human-like bots are not humans: The weakness of sensory language for virtual streamers in livestream commerce," Journal of Retailing and Consumer Services, Elsevier, vol. 75(C).
    5. Zhang, Xing & Wang, Xinyue & Wang, Durong & Xiao, Quan & Deng, Zhaohua, 2024. "How the linguistic style of medical crowdfunding charitable appeal influences individuals' donations," Technological Forecasting and Social Change, Elsevier, vol. 203(C).
    6. Hui Zhao & Xiaoyuan Wang & Debing Ni & Kevin W. Li, 2023. "The Quality-Signaling Role of Manipulated Consumer Reviews," Group Decision and Negotiation, Springer, vol. 32(3), pages 503-536, June.
    7. Chen, Feier & Liu, Stephanie Q. & Mattila, Anna S., 2020. "Bragging and humblebragging in online reviews," Annals of Tourism Research, Elsevier, vol. 80(C).
    8. Viglia, Giampaolo & Dolnicar, Sara, 2020. "A review of experiments in tourism and hospitality," Annals of Tourism Research, Elsevier, vol. 80(C).
    9. Jie Chen & Wenjian Fan & Junlong Wei & Zunli Liu, 2022. "Effects of linguistic style on persuasiveness of word-of-mouth messages with anonymous vs. identifiable sources," Marketing Letters, Springer, vol. 33(4), pages 593-605, December.
    10. Ruwan Jayathilaka & Thanuja Dharmasena & Nizamuddin Rezahi & Sukheetha Haththotuwegama, 2020. "The impact of online reviews on inbound travellers’ decision making," Quality & Quantity: International Journal of Methodology, Springer, vol. 54(3), pages 1005-1021, June.
    11. Beatriz Moliner-Velázquez & Maria Fuentes-Blasco & Irene Gil-Saura, 2021. "Segmenting customers according to online word-of-mouth about hotels," Service Business, Springer;Pan-Pacific Business Association, vol. 15(1), pages 103-130, March.
    12. Zhen Liu & Shao-hui Lei & Yu-lang Guo & Zhi-ang Zhou, 2020. "The interaction effect of online review language style and product type on consumers’ purchase intentions," Palgrave Communications, Palgrave Macmillan, vol. 6(1), pages 1-8, December.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bcp:journl:v:8:y:2024:i:3:p:756-764. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Dr. Pawan Verma (email available below). General contact details of provider: https://rsisinternational.org/journals/ijriss/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.