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Tweetology: Ideological Discourse Analysis of The Tweets of the Key Twitter Users Politicians of India with Special Reference to Shashi Tharoor and Subramanian Swamy

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  • Kuldeep M Siwach∗

    (Lovely Professional University, Jalandhar, India)

  • Meenakshi K Singh

    (Lovely Professional University, Jalandhar, India)

Abstract

Since the advent of social networking sites, the communication patterns among people have radically transformed as people are seemingly more extrovert than earlier years of 21st century. The notion has been presumed that almost every member of a society seems concerned positively to certain political ideology and follows her/his ideal politician(s). Current research paper investigates the tweetology of the twitter’s posts of two prominent politicians bearing the opposition parties in India to examine how ideologically conflicting ideas are interpreted and represented on micro blogging site. Primarily aiming at investigating the hegemonic political discourse on twitter among the Indian politicians, present study will critically analyze the tweets of Shashi Tharoor and Subramanian Swamy, contextual analysis of their tweets, self-expression, discursive usage-patterns and public discourse employing the formula of van Dijks Ideological Square for the Critical Discourse Analysis suggested that relations between discourse and knowledge, premised on the assumption that discourse can only be produced or understood on the basis of vast amounts of socially shared socio-cultural knowledge, and that most of that knowledge is in turn acquired through text and talk. Key-concern of this study was to examine the ideological-patterns of politicians which motivate them to pick out the subjects of constructing the discursive argument; and to calculate the spirit of democratic participation of people in the discourse which takes shape on micro blogging site twitter. Textual analysis and discursive analysis practices will be employed to examine the issue of interest under the investigation with purposive sampling technique. Discursive practices and patterns in a discourse will be analyzed in the contexts of social practices and communicative events under the principle of Norman Fairclough.

Suggested Citation

  • Kuldeep M Siwach∗ & Meenakshi K Singh, 2018. "Tweetology: Ideological Discourse Analysis of The Tweets of the Key Twitter Users Politicians of India with Special Reference to Shashi Tharoor and Subramanian Swamy," International Journal of Humanities, Arts and Social Sciences, Dr. Mohammad Hamad Al-khresheh, vol. 4(2), pages 67-75.
  • Handle: RePEc:apa:ijhass:2018:p:67-75
    DOI: 10.20469/ijhss.4.10002-2
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    References listed on IDEAS

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    1. Jamal El-Den & Pratap Adikhari & Pratap Adikhari, 2017. "Social media in the service of social entrepreneurship: Identifying factors for better services," Journal of Advances in Humanities and Social Sciences, Dr. Yi-Hsing Hsieh, vol. 3(2), pages 105-114.
    2. A. V. Biju, 2016. "Social connectivity of local governments: A social network analysis basedon Kerala local governments," Journal of Advances in Humanities and Social Sciences, Dr. Yi-Hsing Hsieh, vol. 2(1), pages 44-54.
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