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Usingindexes Inthe Complex Analysis Of Sales Turnover

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  • Assoc. Prof. Marius Sorin Dincă Ph. D, Lecturer Gheorghița Dincă Ph. D

    (Transilvania University of Brașov Faculty of Economics and Business Administration Brașov, Romania)

Abstract

In the current economic context, the importance of the sales turnover measure has increased considerably, given the difficulties associated with the increase of the market share and with getting new clients. In what follows we will try to analyze the complex relation between the evolution of price and the evolution of the quantities sold and its impact upon the evolution of the sales. This relation is complex since the two factors are interdependent, which means that one cannot plan a significant intervention upon one of the fore-mentioned factors without considering the impact upon the other factor or the response of the other factor to the planned intervention. We will use indexes to describe this correlation, as indexes offer the possibility to forecast the desired level of sales turnover, to indicate the possible limits of evolution for quantity, inflation rate and other measures.

Suggested Citation

  • Assoc. Prof. Marius Sorin Dincă Ph. D, Lecturer Gheorghița Dincă Ph. D, 2011. "Usingindexes Inthe Complex Analysis Of Sales Turnover," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 4(39), pages 193-202, May.
    • Handle: RePEc:aio:aucsse:v:1:y:2011:i:10:p:193-202
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    File URL: http://feaa.ucv.ro/AUCSSE/0039v4-025.pdf
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    References listed on IDEAS

    as
    1. Martin L. Weitzman, 1974. "Prices vs. Quantities," The Review of Economic Studies, Review of Economic Studies Ltd, vol. 41(4), pages 477-491.
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    3. Pizer, William A., 2002. "Combining price and quantity controls to mitigate global climate change," Journal of Public Economics, Elsevier, vol. 85(3), pages 409-434, September.
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    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    index of quantities; index of prices; index of value; sales turnover; index of inflation;
    All these keywords.

    JEL classification:

    • D22 - Microeconomics - - Production and Organizations - - - Firm Behavior: Empirical Analysis
    • D24 - Microeconomics - - Production and Organizations - - - Production; Cost; Capital; Capital, Total Factor, and Multifactor Productivity; Capacity

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