IDEAS home Printed from https://ideas.repec.org/a/aid/journl/v6y2023i2p55-71.html
   My bibliography  Save this article

Cross-Сultural Communication Strategies in the Digital Era: A Bibliometric Analysis

Author

Listed:
  • Edward Owusu

    (Sunyani Technical University, Sunyani, Ghana; Sumy State University, Sumy, Ukraine)

  • Jones Lewis Arthur

    (Sunyani Technical University, Sunyani, Ghana)

  • Kwaku Amofah

    (Sunyani Technical University, Sunyani, Ghana)

Abstract

The growth of global industrialisation, migration, international trade, industry-academia collaboration, government-industry-academia collaboration, and internationalisation of institutions and business entities has led to an expansion of cross-cultural communication strategies and digitalisation across the world. Because of this, a lot of scientific research publications have been done on cross-cultural communication and digitalisation. Therefore, the purpose of this study was to assess authors’ citations, affiliations, and bibliometric coupling on cross-cultural communication and digitalisation within ten years, between 2014 and May 2023. The purpose of this paper was to identify the countries and disciplines with the most and least scientific publications on cross-cultural communication and digitalisation from 2014 to May 2023. Since the design of the paper was qualitative, the descriptive approach was used. The data (scientific publications) were electronically sampled from Scopus using three key phrases (“cross-cultural†or “communication†or “digitalisation†). In the first instance, a total of 122,461 data were collected from 2014 to May 2023. However, a sample size of 5,493 scientific publications was collected after filtering the initial data with the open-access option. The data collected from Scopus were then analysed with the 1.6.13 version of the VOSviewer software. The results of the study indicate that between 2014 and May 2023, Chang L. is the author with the highest number of scientific Scopus-indexed publications (13 papers) on cross-cultural communication and digitalisation. Also, the United Kingdom is the country with the highest number of scientific publications on cross-cultural communication and digitalisation from 2014 to May 2023. Still, on the results, the United Kingdom with total documents of 674 is the country with the highest number of bibliometric couplings on cross-cultural communication and digitalisation from 2014 to May 2023. In terms of authors with the highest citation within the period studied, Hofstede recorded 546 during ten years. The study recommends that more collaborative research should be done on cross-cultural communication and digitalisation among authors from various disciplines.

Suggested Citation

  • Edward Owusu & Jones Lewis Arthur & Kwaku Amofah, 2023. "Cross-Сultural Communication Strategies in the Digital Era: A Bibliometric Analysis," Virtual Economics, The London Academy of Science and Business, vol. 6(2), pages 55-71, June.
    • Handle: RePEc:aid:journl:v:6:y:2023:i:2:p:55-71
    DOI: 10.34021/ve.2023.06.02(4)
    as

    Download full text from publisher

    File URL: https://virtual-economics.eu/index.php/VE/article/download/261/130
    Download Restriction: no
    File URL: https://libkey.io/10.34021/ve.2023.06.02(4)?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Oleksandr Melnychenko, 2021. "Energy Losses Due to Imperfect Payment Infrastructure and Payment Instruments," Energies, MDPI, vol. 14(24), pages 1-20, December.
    2. Oleksii Lyulyov & Tetyana Pimonenko & Natalia Stoyanets & Nataliia Letunovska, 2019. "Sustainable Development of Agricultural Sector: Democratic Profile Impact Among Developing Countries," Research in World Economy, Research in World Economy, Sciedu Press, vol. 10(4), pages 97-105, December.
    3. Azel Zhanibek & Rafis Abazov & Andrey Khazbulatov, 2022. "Digital Transformation of a Country’s Image: The Case of the Astana International Finance Centre in Kazakhstan," Virtual Economics, The London Academy of Science and Business, vol. 5(2), pages 71-94, September.
    4. Oleksii Lyulyov & Olena Chygryn & Tetyana Pimonenko & Aleksy Kwilinski, 2023. "Stakeholders’ Engagement in the Company’s Management as a Driver of Green Competitiveness within Sustainable Development," Sustainability, MDPI, vol. 15(9), pages 1-15, April.
    5. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Inclusive Economic Growth: Relationship between Energy and Governance Efficiency," Energies, MDPI, vol. 16(6), pages 1-16, March.
    6. Wojciech Drożdż & Grzegorz Kinelski & Marzena Czarnecka & Magdalena Wójcik-Jurkiewicz & Anna Maroušková & Grzegorz Zych, 2021. "Determinants of Decarbonization—How to Realize Sustainable and Low Carbon Cities?," Energies, MDPI, vol. 14(9), pages 1-19, May.
    7. Henryk Dzwigol & Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Renewable Energy, Knowledge Spillover and Innovation: Capacity of Environmental Regulation," Energies, MDPI, vol. 16(3), pages 1-15, January.
    8. Yang Chen & Aleksy Kwilinski & Olena Chygryn & Oleksii Lyulyov & Tetyana Pimonenko, 2021. "The Green Competitiveness of Enterprises: Justifying the Quality Criteria of Digital Marketing Communication Channels," Sustainability, MDPI, vol. 13(24), pages 1-13, December.
    9. Radosław Miśkiewicz & Agnieszka Rzepka & Ryszard Borowiecki & Zbigniew Olesińki, 2021. "Energy Efficiency in the Industry 4.0 Era: Attributes of Teal Organisations," Energies, MDPI, vol. 14(20), pages 1-14, October.
    10. Yevheniia Ziabina & Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko & Yana Us, 2023. "Convergence of Energy Policies between the EU and Ukraine under the Green Deal Policy," Energies, MDPI, vol. 16(2), pages 1-19, January.
    11. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Greenfield Investment as a Catalyst of Green Economic Growth," Energies, MDPI, vol. 16(5), pages 1-16, March.
    12. Piotr W. Saługa & Krzysztof Zamasz & Zdzisława Dacko-Pikiewicz & Katarzyna Szczepańska-Woszczyna & Marcin Malec, 2021. "Risk-Adjusted Discount Rate and Its Components for Onshore Wind Farms at the Feasibility Stage," Energies, MDPI, vol. 14(20), pages 1-12, October.
    13. Kotowicz, Janusz & Węcel, Daniel & Kwilinski, Aleksy & Brzęczek, Mateusz, 2022. "Efficiency of the power-to-gas-to-liquid-to-power system based on green methanol," Applied Energy, Elsevier, vol. 314(C).
    14. Radosław Miśkiewicz & Krzysztof Matan & Jakub Karnowski, 2022. "The Role of Crypto Trading in the Economy, Renewable Energy Consumption and Ecological Degradation," Energies, MDPI, vol. 15(10), pages 1-15, May.
    15. Oleksandr Melnychenko, 2020. "Is Artificial Intelligence Ready to Assess an Enterprise’s Financial Security?," JRFM, MDPI, vol. 13(9), pages 1-19, August.
    16. Judit Oláh & Yusmar Ardhi Hidayat & Zdzisława Dacko-Pikiewicz & Morshadul Hasan & József Popp, 2021. "Inter-Organizational Trust on Financial Performance: Proposing Innovation as a Mediating Variable to Sustain in a Disruptive Era," Sustainability, MDPI, vol. 13(17), pages 1-18, September.
    17. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "The Effects of Urbanisation on Green Growth within Sustainable Development Goals," Land, MDPI, vol. 12(2), pages 1-16, February.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Iryna Nyenno & Vyacheslav Truba & Liudmyla Tokarchuk, 2023. "Managerial Future of the Artificial Intelligence," Virtual Economics, The London Academy of Science and Business, vol. 6(2), pages 72-88, June.
    2. Henryk Dzwigol & Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "The Role of Environmental Regulations, Renewable Energy, and Energy Efficiency in Finding the Path to Green Economic Growth," Energies, MDPI, vol. 16(7), pages 1-18, March.
    3. Radoslaw Miskiewicz, 2022. "Clean and Affordable Energy within Sustainable Development Goals: The Role of Governance Digitalization," Energies, MDPI, vol. 15(24), pages 1-17, December.
    4. Henryk Dzwigol & Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2024. "Digitalization and Energy in Attaining Sustainable Development: Impact on Energy Consumption, Energy Structure, and Energy Intensity," Energies, MDPI, vol. 17(5), pages 1-17, March.
    5. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Inclusive Economic Growth: Relationship between Energy and Governance Efficiency," Energies, MDPI, vol. 16(6), pages 1-16, March.
    6. Aleksy Kwilinski, 2024. "Mapping Global Research on Green Energy and Green Investment: A Comprehensive Bibliometric Study," Energies, MDPI, vol. 17(5), pages 1-24, February.
    7. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Greenfield Investment as a Catalyst of Green Economic Growth," Energies, MDPI, vol. 16(5), pages 1-16, March.
    8. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "The Effects of Urbanisation on Green Growth within Sustainable Development Goals," Land, MDPI, vol. 12(2), pages 1-16, February.
    9. Radosław Miśkiewicz & Krzysztof Matan & Jakub Karnowski, 2022. "The Role of Crypto Trading in the Economy, Renewable Energy Consumption and Ecological Degradation," Energies, MDPI, vol. 15(10), pages 1-15, May.
    10. Henryk Dzwigol & Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Renewable Energy, Knowledge Spillover and Innovation: Capacity of Environmental Regulation," Energies, MDPI, vol. 16(3), pages 1-15, January.
    11. Henryk Dzwigol, 2023. "The Quality Determinants of the Research Process in Management Sciences," Virtual Economics, The London Academy of Science and Business, vol. 6(2), pages 35-54, June.
    12. Tetiana Kurbatova & Iryna Sotnyk & Olha Prokopenko & Iryna Bashynska & Uliana Pysmenna, 2023. "Improving the Feed-in Tariff Policy for Renewable Energy Promotion in Ukraine’s Households," Energies, MDPI, vol. 16(19), pages 1-18, September.
    13. Yana Us & Tetyana Pimonenko & Oleksii Lyulyov, 2023. "Corporate Social Responsibility and Renewable Energy Development for the Green Brand within SDGs: A Meta-Analytic Review," Energies, MDPI, vol. 16(5), pages 1-18, February.
    14. Zbigniew J. Makieła & Magdalena M. Stuss & Karolina Mucha-Kuś & Grzegorz Kinelski & Marcin Budziński & Janusz Michałek, 2022. "Smart City 4.0: Sustainable Urban Development in the Metropolis GZM," Sustainability, MDPI, vol. 14(6), pages 1-19, March.
    15. Grzegorz Kinelski & Jakub Stęchły & Piotr Bartkowiak, 2022. "Various Facets of Sustainable Smart City Management: Selected Examples from Polish Metropolitan Areas," Energies, MDPI, vol. 15(9), pages 1-23, April.
    16. Marzena Czarnecka & Grzegorz Kinelski & Magdalena Stefańska & Mateusz Grzesiak & Borys Budka, 2022. "Social Media Engagement in Shaping Green Energy Business Models," Energies, MDPI, vol. 15(5), pages 1-19, February.
    17. Zbigniew J. Makieła & Grzegorz Kinelski & Jakub Stęchły & Mariusz Raczek & Krzysztof Wrana & Janusz Michałek, 2022. "Tools for Network Smart City Management—The Case Study of Potential Possibility of Managing Energy and Associated Emissions in Metropolitan Areas," Energies, MDPI, vol. 15(7), pages 1-21, March.
    18. Mariia Pankova & Aleksy Kwilinski & Nataliya Dalevska & Valentyna Khobta, 2023. "Modelling the Level of the Enterprise’ Resource Security Using Artificial Neural Networks," Virtual Economics, The London Academy of Science and Business, vol. 6(1), pages 71-91, March.
    19. Henryk Dzwigol, 2022. "Comparing Idiographic and Nomothetic Approaches in Management Sciences Research," Virtual Economics, The London Academy of Science and Business, vol. 5(4), pages 27-49, December.
    20. Aleksy Kwilinski & Oleksii Lyulyov & Tetyana Pimonenko, 2023. "Environmental Sustainability within Attaining Sustainable Development Goals: The Role of Digitalization and the Transport Sector," Sustainability, MDPI, vol. 15(14), pages 1-14, July.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aid:journl:v:6:y:2023:i:2:p:55-71. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Aleksy Kwilinski (email available below). General contact details of provider: https://edirc.repec.org/data/akwilin.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.