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The Impact Of Digitalization On Operational Management In Small And Medium-Sized Enterprises (Smes) In The North-East Romania Region

Author

Listed:
  • DANIEL-FLORIN DANILOAIA

    (Doctoral School of Economics and Business Administration, Alexandru Ioan Cuza University of Iasi, Romania)

  • MARIA VIORICA BEDRULE GRIGORUTA

    (Alexandru Ioan Cuza University of IaÅŸi, Faculty of Economics and Business Administration, IaÅŸi)

Abstract

The digitization of organizational processes plays a significant role in shaping the landscape of organizational management. Managers frequently find themselves at the intersection of operational decision-making, where the extent and impact of digitization within their organizations become essential. In this article. we analyze the insights obtained from semi-structured interviews conducted with decision-makers representing 50 small and medium-sized enterprises (SMEs) located in the north-eastern region of Romania. Our analysis sheds light on the multifaceted relationship between digitalization, operational management and human resource within the context of SMEs.

Suggested Citation

  • Daniel-Florin Daniloaia & Maria Viorica Bedrule Grigoruta, 2023. "The Impact Of Digitalization On Operational Management In Small And Medium-Sized Enterprises (Smes) In The North-East Romania Region," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 32, pages 99-113, December.
    • Handle: RePEc:aic:revebs:y:2023:j:32:daniloaiad
    DOI: 10.47743/rebs-2023-2-0005
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    More about this item

    Keywords

    digitalization; operational management; human resource; small and medium-sized enterprises;
    All these keywords.

    JEL classification:

    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation

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