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Conspicuous Consumption: An Empirical Investigation Of Factors Affecting Households’ Behaviour In Albania

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  • Armando MEMUSHI

    (Fakulteti i Ekonomisë, Rruga e Elbasanit, Tirana, Albania, 1003)

Abstract

Conspicuous consumption differs from the usual consumption of many goods because it satisfies not only material needs, but also social needs such as prestige or status. This paper discusses one interesting little-known aspect of the phenomenon: the determinant factors, drawing upon relevant analyses from different fields. The impact that these “global” or “local” factors (gender, age, education, etc.) have on the level of conspicuous consumption of an Albanian family is analyzed, using data from the 2008 Albanian Living Standards Measurement Survey (LSMS). Gender and education seems to be the most important factors.

Suggested Citation

  • Armando MEMUSHI, 2013. "Conspicuous Consumption: An Empirical Investigation Of Factors Affecting Households’ Behaviour In Albania," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 12, pages 79-94, June.
    • Handle: RePEc:aic:revebs:y:2013:i:12:memushia
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    References listed on IDEAS

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    1. Basmann, Robert L & Molina, David J & Slottje, Daniel J, 1988. "A Note on Measuring Veblen's Theory of Conspicuous Consumption," The Review of Economics and Statistics, MIT Press, vol. 70(3), pages 531-535, August.
    2. Kaus, Wolfhard, 2013. "Conspicuous consumption and “race”: Evidence from South Africa," Journal of Development Economics, Elsevier, vol. 100(1), pages 63-73.
    3. Wilfred Amaldoss & Sanjay Jain, 2005. "Conspicuous Consumption and Sophisticated Thinking," Management Science, INFORMS, vol. 51(10), pages 1449-1466, October.
    4. Pradeep KAUTISH, 2010. "Empirical Study On Influence Of Extraversion On Consumer Passion And Brand Evangelism With Word-Of-Mouth Communication," Review of Economic and Business Studies, Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, issue 6, pages 187-198, December.
    5. Bagwell, Laurie Simon & Bernheim, B Douglas, 1996. "Veblen Effects in a Theory of Conspicuous Consumption," American Economic Review, American Economic Association, vol. 86(3), pages 349-373, June.
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    More about this item

    Keywords

    Albania; Conspicuous consumption; Household expenditures; LSMS 2008.;
    All these keywords.

    JEL classification:

    • D03 - Microeconomics - - General - - - Behavioral Microeconomics: Underlying Principles
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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