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The entrepreneurial cognition process in a hostile business environment: A study of successful Pakistani entrepreneurs

Author

Listed:
  • Mohammad Asad Ilyas

    (Institute of Business Administration)

  • Severine Le Loarne

    (Grenoble Ecole De Management, France)

  • Wajid Hussain Rizvi

    (Institute of Business Administration)

Abstract

This study observes and documents the entrepreneurial cognition process in the hostile business environment of Pakistan. It focuses on the business strategies deployed by successful entrepreneurs whose companies have exhibited tremendous growth in the past and hold considerable potential in the future. It provides an insight of the hostile environment these high performers experience, the way the entrepreneurs conceptualize the situation and identifies their response strategies as a product of the entrepreneurs’ cognitive processing.

Suggested Citation

  • Mohammad Asad Ilyas & Severine Le Loarne & Wajid Hussain Rizvi, 2018. "The entrepreneurial cognition process in a hostile business environment: A study of successful Pakistani entrepreneurs," Business Review, School of Economics and Social Sciences, IBA Karachi, vol. 13(2), pages 94-116, July-Dece.
    • Handle: RePEc:aho:journl:v:13:y:2018:i:2:p:94-116
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    File URL: https://businessreview.iba.edu.pk/articles/entrepreneurialcognition.pdf
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    References listed on IDEAS

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