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Forms and Strategies of the Banks to Enter on a Foreign Market

Author

Listed:
  • Nicoleta HURDUC

    (Bucharest Academy of Economic Studies)

  • Alin NIŢU

    (Bucharest Academy of Economic Studies)

Abstract

Main forms of entry on a foreign market are greenfield investiments and achisition of a control position from a local institution. Both forms, Greenfield and acquisition entry strategies, are specific to CEE. In selecting the entry mode, one bank’s objective is to maximize its risk-adjusted rate of return. Searh for new markets strategy means that by some reasons banks are always looking for new international market.

Suggested Citation

  • Nicoleta HURDUC & Alin NIŢU, 2011. "Forms and Strategies of the Banks to Enter on a Foreign Market," Theoretical and Applied Economics, Asociatia Generala a Economistilor din Romania / Editura Economica, vol. 0(7(560)), pages 43-52, July.
    • Handle: RePEc:agr:journl:v:7(560):y:2011:i:7(560):p:43-52
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    Citations

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    Cited by:

    1. Radu Alin Morutan & Daniel Badulescu, 2016. "State-Owned, Acquisition Or Greenfield Banks In The New Eu Member States. A Post-Crisis Analysis," Oradea Journal of Business and Economics, University of Oradea, Faculty of Economics, vol. 1(2), pages 62-71, September.
    2. Xiaohui Yuan & Jiayan Yan, 2022. "Reverse Efficiency Spillovers from Host Country Banks to Foreign Banks: Evidence from Emerging Market Bank Subsidiaries in Developed Markets," Management International Review, Springer, vol. 62(6), pages 915-946, December.

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