IDEAS home Printed from https://ideas.repec.org/a/aes/icmbdj/v1y2017i1p172-183.html
   My bibliography  Save this article

Recognition of Future Trends on time with the Right Evaluation for the Software Industry

Author

Listed:
  • Marco Pister

    (EKONOMICKEJ UNIVERZITY V BRATISLAVE FAKULTA PODNIKOVÉHO MANAŽMENTU)

Abstract

Today through the digitization as well as the technologisation the world changes in an increasing measure which affects also the economic principles. The “Long-Tail-Principle” has replaced the “Pareto Principle”. Nowadays the big enterprises eat not anymore the small businesses; instead the faster businesses eat the slower businesses. The development during the last years has shown that the future is not only digital. The future will be completely different. Especially the conditions in the software industry are other, than they were in the predigital time (Hofmeister, 2013, p. 1). Therefore the recognition of future trends on time and the right evaluation of every trend are very important for every software vendor. The following paper shall help to understand on what sustainable and innovative software companies should focus on including a detailed description of the framework for innovation with the “Three Box Solution” from Govindarajan (2016). Background details like digitization, Cloud or Cloud Computing, Industry 4.0 , Internet of Things (IoT) and the a short description of digital goods ae an ideal introduction to the paper. The paper further includes a literature review of today’s challenges like strategies, globalization, political influences, the total network and the changed behavior of the buyer. This is important to understand and evaluate future trends on time. With the future trends it is also important to cover shortly the digital business models and the development of business models.

Suggested Citation

  • Marco Pister, 2017. "Recognition of Future Trends on time with the Right Evaluation for the Software Industry," International Conference on Marketing and Business Development Journal, The Bucharest University of Economic Studies, vol. 1(1), pages 172-183, July.
    • Handle: RePEc:aes:icmbdj:v:1:y:2017:i:1:p:172-183
    as

    Download full text from publisher

    File URL: http://www.mbd.ase.ro/RePEc/aes/icmbdj/2017/ICMBD_V1_2017_31.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Nils Urbach & Frederik Ahlemann, 2016. "IT-Management im Zeitalter der Digitalisierung," Springer Books, Springer, number 978-3-662-52832-7, July.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Vanessa Hille & Arnd Wiedemann, 2019. "Digitalisierung im Mittelstand - integrativer Steuerungsansatz zur Implementierung einer Digitalisierungsstrategie," ZfKE – Zeitschrift für KMU und Entrepreneurship, Duncker & Humblot, Berlin, vol. 67(2), pages 145-152.
    2. Steffi Haag & Andreas Eckhardt, 2017. "Shadow IT," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 59(6), pages 469-473, December.
    3. Schmidt, Holger J. & Berg, Martina, 2018. "Auswirkungen der Digitalisierung im Marketing: Eine Expertenstudie," PraxisWISSEN Marketing: German Journal of Marketing, AfM – Arbeitsgemeinschaft für Marketing, vol. 3(01/2018), pages 153-169.
    4. Andreas Kopper & Markus Westner & Susanne Strahringer, 0. "From Shadow IT to Business-managed IT: a qualitative comparative analysis to determine configurations for successful management of IT by business entities," Information Systems and e-Business Management, Springer, vol. 0, pages 1-49.
    5. Herbert Endres & Stefan Huesig & Robin Pesch, 2022. "Digital innovation management for entrepreneurial ecosystems: services and functionalities as drivers of innovation management software adoption," Review of Managerial Science, Springer, vol. 16(1), pages 135-156, January.
    6. Beier, Michael & Früh, Sebastian, 2020. "Nutzung von Social Media Plattformen durch Schweizer KMU - Eigene Profile und erzielte Reichweiten," EconStor Research Reports 224773, ZBW - Leibniz Information Centre for Economics.
    7. Andreas Kopper & Markus Westner & Susanne Strahringer, 2020. "From Shadow IT to Business-managed IT: a qualitative comparative analysis to determine configurations for successful management of IT by business entities," Information Systems and e-Business Management, Springer, vol. 18(2), pages 209-257, June.
    8. Christine Legner & Torsten Eymann & Thomas Hess & Christian Matt & Tilo Böhmann & Paul Drews & Alexander Mädche & Nils Urbach & Frederik Ahlemann, 2017. "Digitalization: Opportunity and Challenge for the Business and Information Systems Engineering Community," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 59(4), pages 301-308, August.

    More about this item

    Keywords

    Future Trends; Digitization; Business Models.;
    All these keywords.

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aes:icmbdj:v:1:y:2017:i:1:p:172-183. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Lucian Onisor (email available below). General contact details of provider: https://edirc.repec.org/data/aseeero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.