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Carbon-Footprint Policy Of The Top Ten Global Retailers: Contribution To Sustainable Development

Author

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  • Carmen Bălan

    (Academy of Economic Studies, Bucharest, Romania)

Abstract

The goal of the article is to study the policy of the most prominent ten global retailers relative to the reduction in their carbon footprint. This policy is an integral part of the environmental component of the organizational policy for sustainable development. The research has an exploratory character and is based on the analysis of public information available on the Internet about the objectives, strategies and achievements of the top ten global retailers in the field of carbon-footprint. According to the research objectives, the main results of the study reveal: the organizations that have sustainable development objectives and policies as well as carbon-footprint objectives and policies; the strategies applied for the reduction in their carbon footprint and the results obtained. Are the top ten global retailers a benchmark as regards the carbon-footprint policies? Do they represent a model which has to be followed by other retailers? Several answers may be found in the present article.

Suggested Citation

  • Carmen Bălan, 2010. "Carbon-Footprint Policy Of The Top Ten Global Retailers: Contribution To Sustainable Development," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 12(27), pages 52-65, February.
    • Handle: RePEc:aes:amfeco:v:12:y:2010:i:27:p:52-65
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    Citations

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    Cited by:

    1. Angela Madan & Mihai-Ioan Roșca & Adrian Apostol, 2022. "A Holistic Concept based on Modern Influential Techniques of Integrated Marketing Communication: A Country Image Model," Journal of Emerging Trends in Marketing and Management, The Bucharest University of Economic Studies, vol. 1(1), pages 71-90, November.
    2. Sharp, Anne & Wheeler, Meagan, 2013. "Reducing householders’ grocery carbon emissions: Carbon literacy and carbon label preferences," Australasian marketing journal, Elsevier, vol. 21(4), pages 240-249.

    More about this item

    Keywords

    sustainable development; environmental assessment; ecological footprint; carbon footprint; greenhouse gas emissions; global retailers;
    All these keywords.

    JEL classification:

    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration

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