IDEAS home Printed from https://ideas.repec.org/a/aes/amfeco/v12y2010i27p155-167.html
   My bibliography  Save this article

Commercial Activity’s Contribution to Sustainable Development by Social Responsability Actions: a Vision of SMEs

Author

Listed:
  • Rodica Milena Zaharia

    (Academy of Economic Studies, Bucharest, Romania)

  • Alin Stancu

    (Academy of Economic Studies, Bucharest, Romania)

  • Carmen Stoian

    (Kent Business School, University of Kent, Canterbury, UK)

  • Mihaela Diaconu

    (University of Piteşti, Romania)

Abstract

This paper reports on a small study concerning the development of the social responsibility concept, in order to reveal how this concept became an important element of the sustainable development. According to this relationship, there are presented the results of a qualitative research among small and middle- sized companies involved in commercial activity in Bucharest, to show the way in which their activities of social responsibility meet the national strategy of sustainable development. The conclusions of this paper support the literature in the field, that underlines the fact that small and middle companies involved in commercial activity are concerned mostly with the way they succeed in achieving the economic objectives, and social responsibility is understood more at a minimal level, that are connected with legal obligations. The way in which the activity of the company meets the demands of a sustainable development represents a diffuse preoccupation, totally subordinated to the objectives of economic performance.

Suggested Citation

  • Rodica Milena Zaharia & Alin Stancu & Carmen Stoian & Mihaela Diaconu, 2010. "Commercial Activity’s Contribution to Sustainable Development by Social Responsability Actions: a Vision of SMEs," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 12(27), pages 155-167, February.
    • Handle: RePEc:aes:amfeco:v:12:y:2010:i:27:p:155-167
    as

    Download full text from publisher

    File URL: http://www.amfiteatrueconomic.ro/temp/Article_939.pdf
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Jeremy Moon, 2007. "The contribution of corporate social responsibility to sustainable development," Sustainable Development, John Wiley & Sons, Ltd., vol. 15(5), pages 296-306.
    2. Francesco Perrini, 2006. "SMEs and CSR Theory: Evidence and Implications from an Italian Perspective," Journal of Business Ethics, Springer, vol. 67(3), pages 305-316, September.
    3. Carmen Stoian & Rodica Milena Zaharia, 2009. "Corporate social responsibility in Romania: trends, drivers, challenges and opportunities," International Journal of Economics and Business Research, Inderscience Enterprises Ltd, vol. 1(4), pages 422-437.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Ciliberti, Stefano & Carraresi, Laura & Bröring, Stefanie, 2017. "What Drives Marketing and Organizational Innovation in the Food Industry? A Comparison between Italy and Germany," 2018 International European Forum (163rd EAAE Seminar), February 5-9, 2018, Innsbruck-Igls, Austria 276906, International European Forum on System Dynamics and Innovation in Food Networks.
    2. Violeta – Maria Cimpoeru, 2012. "An Empirical Study on Key Indicators of Environmental Quality: Green Budgeting - a Catalyst for Sustainable Economy and a Factor for Institutional Change," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 14(32), pages 485-500, June.
    3. Andreea Zamfir & Razvan-Andrei Corbos, 2015. "Towards Sustainable Tourism Development in Urban Areas: Case Study on Bucharest as Tourist Destination," Sustainability, MDPI, vol. 7(9), pages 1-14, September.
    4. Jacinta Moreira & Maria Jose Silva & Jorge Simões & Gastão Sousa, 2012. "Drivers of Marketing Innovation in Portuguese Firms," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 14(31), pages 195-206, February.
    5. Ciliberti, Stefano & Carraresi, Laura & Bröring, Stefanie, 2017. "What Drives Marketing and Organizational Innovation in the Food Industry? A Comparison between Italy and Germany," International Journal on Food System Dynamics, International Center for Management, Communication, and Research, vol. 2017(1), June.
    6. Ioana Cecilia Popescu & Ionel Dumitru & Calin Veghes & Camelia Kailani, 2013. "Marketing communication as a vector of the Romanian small businesses sustainable development," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 15(Special 7), pages 671-686, November.
    7. Ivana Blešic & Aleksandra Dragin & Jelica Markovic & Slobodan Cerovic and Lukrecija Deri, 2014. "Relationships among Shopping Quality and Corporate Social Responsibility of Shopping Centers and Consumer Satisfaction: Case from Novi Sad (Serbia)," The AMFITEATRU ECONOMIC journal, Academy of Economic Studies - Bucharest, Romania, vol. 16(35), pages 415-415, February.
    8. Cristina G?NESCU & Andreea GANGONE, 2013. "A Perspective on the Applicability of the Quadripartite Model of Corporate Social Responsibility in the Organizations of the Western Development Region, Romania," Economia. Seria Management, Faculty of Management, Academy of Economic Studies, Bucharest, Romania, vol. 16(1), pages 121-134, June.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Maria Jesus Munoz-Torres & Maria Angeles Fernandez-Izquierdo & Luisa Nieto-Soria & Juana Maria Rivera-Lirio & Elena Escrig-Olmedo & Raul Leon-Soriano, 2009. "SMEs and corporate social responsibility. The perspective from Spanish companies," International Journal of Sustainable Economy, Inderscience Enterprises Ltd, vol. 1(3), pages 270-288.
    2. Mumin Dayan & Poh Yen Ng & Nelson Oly Ndubisi, 2019. "Mindfulness, socioemotional wealth, and environmental strategy of family businesses," Business Strategy and the Environment, Wiley Blackwell, vol. 28(3), pages 466-481, March.
    3. Carlson, Laura A. & Bitsch, Vera, 2018. "Social sustainability in the ready-made-garment sector in Bangladesh: an institutional approach to supply chains," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 21(2), March.
    4. Ferrell, Allen & Liang, Hao & Renneboog, Luc, 2016. "Socially responsible firms," Journal of Financial Economics, Elsevier, vol. 122(3), pages 585-606.
    5. Asif Khan & Chih-Cheng Chen & Kwanrat Suanpong & Athapol Ruangkanjanases & Santhaya Kittikowit & Shih-Chih Chen, 2021. "The Impact of CSR on Sustainable Innovation Ambidexterity: The Mediating Role of Sustainable Supply Chain Management and Second-Order Social Capital," Sustainability, MDPI, vol. 13(21), pages 1-25, November.
    6. Bert Scholtens & Feng‐Ching Kang, 2013. "Corporate Social Responsibility and Earnings Management: Evidence from Asian Economies," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 20(2), pages 95-112, March.
    7. Rosario Vázquez-Carrasco & M. López-Pérez, 2013. "Small & medium-sized enterprises and Corporate Social Responsibility: a systematic review of the literature," Quality & Quantity: International Journal of Methodology, Springer, vol. 47(6), pages 3205-3218, October.
    8. Jesús J. Cambra‐Fierro & J. Alfredo Flores‐Hernández & Lourdes Pérez & Guadalupe Valera‐Blanes, 2020. "CSR and branding in emerging economies: The effect of incomes and education," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(6), pages 2765-2776, November.
    9. Reinhard Steurer & Andre Martinuzzi & Sharon Margula, 2012. "Public Policies on CSR in Europe: Themes, Instruments, and Regional Differences," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 19(4), pages 206-227, July.
    10. Petra Andries & Ute Stephan, 2019. "Environmental Innovation and Firm Performance: How Firm Size and Motives Matter," Sustainability, MDPI, vol. 11(13), pages 1-17, June.
    11. Hariyani, Dharmendra & Mishra, Sanjeev & Hariyani, Poonam & Sharma, Milind Kumar, 2023. "Drivers and motives for sustainable manufacturing system," Innovation and Green Development, Elsevier, vol. 2(1).
    12. María Luisa Pajuelo Moreno & Teresa Duarte-Atoche, 2019. "Relationship between Sustainable Disclosure and Performance—An Extension of Ullmann’s Model," Sustainability, MDPI, vol. 11(16), pages 1-33, August.
    13. Tomina Saveanu & Daniel Badulescu & Sorana Saveanu & Maria-Madela Abrudan & Alina Badulescu, 2021. "The Role of Owner-Managers in Shaping CSR Activity of Romanian SMEs," Sustainability, MDPI, vol. 13(20), pages 1-19, October.
    14. Laura Girella & Stefano Zambon & Paola Rossi, 2019. "Reporting on sustainable development: A comparison of three Italian small and medium‐sized enterprises," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 26(4), pages 981-996, July.
    15. Chiara D’Angelo & Diletta Gazzaroli & Caterina Gozzoli, 2020. "Organisational Welfare in Italian SMEs: The Process of Valorising Human Resources," Sustainability, MDPI, vol. 12(22), pages 1-13, November.
    16. Liu, Qian & Wang, Leonard F.S. & Chen, Charlie L., 2018. "CSR in an oligopoly with foreign competition: Policy and welfare implications," Economic Modelling, Elsevier, vol. 72(C), pages 1-7.
    17. Costache Cătălina & Dumitrascu Dănuţ Dumitru, 2015. "Worldwide Good Practices in Managing the Orientation of Technical Education Towards Sustainable Development," Balkan Region Conference on Engineering and Business Education, Sciendo, vol. 1(1), pages 1-10, November.
    18. Laura Maria Ferri & Nelly Oelze & André Habisch & Mario Molteni, 2016. "Implementation of responsible Procurement Management: An Institutional Perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 25(4), pages 261-276, May.
    19. Anselm Schneider, 2015. "Reflexivity in Sustainability Accounting and Management: Transcending the Economic Focus of Corporate Sustainability," Journal of Business Ethics, Springer, vol. 127(3), pages 525-536, March.
    20. Johan Graafland & Hugo Smid, 2016. "Environmental Impacts of SMEs and the Effects of Formal Management Tools: Evidence from EU's Largest Survey," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 23(5), pages 297-307, September.

    More about this item

    Keywords

    sustainable development; small and middle-sized companies with commercial activity; social responsibility; commercial activity;
    All these keywords.

    JEL classification:

    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility
    • O16 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Financial Markets; Saving and Capital Investment; Corporate Finance and Governance
    • D03 - Microeconomics - - General - - - Behavioral Microeconomics: Underlying Principles
    • L80 - Industrial Organization - - Industry Studies: Services - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:aes:amfeco:v:12:y:2010:i:27:p:155-167. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Valentin Dumitru (email available below). General contact details of provider: https://edirc.repec.org/data/aseeero.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.