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A Study on Individuals Perception towards Development of Digital Economy during Covid-19 Pandemic

Author

Listed:
  • K R Srinivasan

    (Sourashtra College)

  • J Duraichamy

    (Sourashtra College)

Abstract

Developing country like India is facing major economical drawback because of out break of Covid-19 and it causes adverse effect on various sector like manufacturing auto, retail aviation and hospitality due to lock downs and migration of labours, on other side COVID-19 outbreak has helped India to achieve digitalization mission. In this study has been taken to know the positive impact of COVID-19 in development of digital economy in Tamilnadu. Objective of this study is to know the individual's perception towards increased usage of digital transactions on during COVID-19 pandemic and its impact on socio economic profile. 148 samples were collected with the help of questionnaire. SPSS package has been used to derive statistical inferences.

Suggested Citation

  • K R Srinivasan & J Duraichamy, 2021. "A Study on Individuals Perception towards Development of Digital Economy during Covid-19 Pandemic," ComFin Research, Shanlax Journals, vol. 9(3), pages 11-15, July.
    • Handle: RePEc:acg:comfin:v:9:y:2021:i:3:p:11-15
    DOI: 10.34293/commerce.v9i3.4124
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    References listed on IDEAS

    as
    1. Xiaojuan Jiang, 2020. "Digital economy in the post-pandemic era," Journal of Chinese Economic and Business Studies, Taylor & Francis Journals, vol. 18(4), pages 333-339, October.
    2. Bappaditya Mukhopadhyay, 2016. "Understanding cashless payments in India," Financial Innovation, Springer;Southwestern University of Finance and Economics, vol. 2(1), pages 1-26, December.
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