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Content
2023, Volume 3, Issue 1
- 1-22 Flexible Work Arrangements and Productivity of Sales Representatives of Book Publishing Companies in Nigeria
by Innocent Immoneghame AGBANU & James Tersoo TSETIM & Abdulganiyu SULEMAN - 23-29 New marketing models for developing a marketing strategy
by Nilsson Rajer
2022, Volume 2, Issue 1
- 1-11 Business Intelligence Analysis in Small and Medium Enterprises
by Reza Maleki & Ehsan Sabet - 12-24 Social Media Marketing Strategies Based on CRM Value Chain Model
by Maede Nemati & Gerhard Weber - 25-34 A framework for IoT and Blockchain Based on Marketing Systems with an Emphasis on Big Data Analysis
by Alireza Aliahmadi & Hamed Nozari & Javid Ghahremani-Nahr - 35-50 Identifying and Evaluating Smart City Marketing Parameters (Case study: Tabriz)
by Paria Samadi-Parviznejad & Zahra Soltani - 51-58 Negotiation Processes: Tactics of Preparing a Successful Negotiation
by Alireza Parvaneh & Vahid Akbari - 59-68 The Introduction of Loyalty Programs for the Retail Industry
by jan Jarosz
2021, Volume 1, Issue 1
- 1-6 A Survey for Investigating Key Performance Indicators in Digital Marketing
by Javid Ghahremani-Nahr & Hamed Nozari - 7-17 Simulation of Sales Scenarios in Chain Store Marketing with a Futuristic Approach
by Paria Samadi-Parviznejad - 18-24 Analyzing and Prioritizing the Social Media Marketing Challenges
by Farshid Golzadeh & Najaf Gharachorloo - 25-36 Fuzzy Clustering Approach for Marketing Recycled Products of Tabriz Municipality Waste Management Organization
by Vahid Saeid Nahaei & Farzad Naziri-Oskuei - 37-47 Investigating the Impact of Digital Marketing and Its Effectiveness on Career Growth through Export Performance (Case Study of Top Commercial Companies in East Azerbaijan Province in Iran)
by Hossein Mehdipour & Naser Shirini - 49-60 Identify and Neutralize Negotiation Tactics and Tricks
by Alireza Parvaneh & Farzaneh Nasseri - 61-73 Importance of Accounting Marketing in Post-Corona era
by Mahsa Abbas-Alizadeh & Sanaz Samadi