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Intelligente Software-Agenten: Implikationen für das Marketing im eCommerce

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  • Clement, Michel
  • Runte, Matthias

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  • Clement, Michel & Runte, Matthias, 1999. "Intelligente Software-Agenten: Implikationen für das Marketing im eCommerce," Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel 498, Christian-Albrechts-Universität zu Kiel, Institut für Betriebswirtschaftslehre.
    • Handle: RePEc:zbw:cauman:498
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    References listed on IDEAS

    as
    1. Albers, Sönke & Peters, Kay, 1997. "Die Wertschöpfungskette des Handels im Zeitalter des Electronic Commerce," Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel 429, Christian-Albrechts-Universität zu Kiel, Institut für Betriebswirtschaftslehre.
    2. Riyaz Sikora & Michael J. Shaw, 1998. "A Multi-Agent Framework for the Coordination and Integration of Information Systems," Management Science, INFORMS, vol. 44(11-Part-2), pages 65-78, November.
    3. J. Yannis Bakos, 1997. "Reducing Buyer Search Costs: Implications for Electronic Marketplaces," Management Science, INFORMS, vol. 43(12), pages 1676-1692, December.
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