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The E-Commerce solutions for Small and Medium Enterprises

Author

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  • Aditya M Salya

    (Department of Management and Business, Faculty of Economy, Padjadjaran University)

Abstract

Studies have shown that small and medium enterprises have embraced e-commerce to strengthen their competitive. The e-commerce is supposed to be useful in reaching out to markets. In this case of the best distro companies in Bandung, Indonesia: unkl347 and ouvalresearch that focus on selling apparel and clothing for teen segment. In this paper, we discuss findings from the support and barriers of e-commerce to entry the market, How social media such as: Google and face book could help their buyer and seller, the governement support on internet access and protection toward online customer and at the end the impact of e-commerce for their business in the future.

Suggested Citation

  • Aditya M Salya, 2010. "The E-Commerce solutions for Small and Medium Enterprises," Working Papers in Business, Management and Finance 201012, Department of Management and Business, Padjadjaran University, revised Nov 2010.
    • Handle: RePEc:unp:wpaman:201012
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    File URL: http://lp3e.fe.unpad.ac.id/wpaman/201012.pdf
    File Function: First version, 2010
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    More about this item

    Keywords

    E-commerce; small medium enterprise;

    JEL classification:

    • G0 - Financial Economics - - General

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