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Enhancing Management and Leadership: Development Perspectives for Commercial Enterprises

Author

Listed:
  • Suzana Demyen

    (Department of Business Administration-Re?i?a, Faculty of Economics and Business Administration, Babe?-Bolyai University)

  • Venera-Cristina Manciu

    (Faculty of Economics and Business Administration, Babe?-Bolyai University)

Abstract

Regardless of the field of activity, any organization faces challenges, and the response to these largely depends on both the leadership and the management of the respective entity. Long-term development prospects are highly conditioned by the organization's ability to adapt to changes, as well as by the way management chooses to shape and implement appropriate strategies, in direct relation to the available resources. This paper highlights the role that management and leadership acquire in the process of organizational development, in the context of implementing new digital technologies, analyzing from the respondents' perspective the future development prospects of businesses in the commercial sector.

Suggested Citation

  • Suzana Demyen & Venera-Cristina Manciu, 2024. "Enhancing Management and Leadership: Development Perspectives for Commercial Enterprises," Proceedings of Economics and Finance Conferences 14516477, International Institute of Social and Economic Sciences.
    • Handle: RePEc:sek:iefpro:14516477
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    File URL: https://iises.net/proceedings/international-conference-on-economics-finance-business-prague-2024/table-of-content/detail?cid=145&iid=005&rid=16477
    File Function: First version, 2024
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    More about this item

    Keywords

    Management; Leadership; Commerce; Business;
    All these keywords.

    JEL classification:

    • L81 - Industrial Organization - - Industry Studies: Services - - - Retail and Wholesale Trade; e-Commerce

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