Approaches To Studying The Impact Of Consumer Demand On The Formation Of Incentives For The Technological Development Of Firms[Подходы К Изучению Влияния Потребительского Спроса На Формирование Стимулов К Технологическому Развитию Фирм]

The paper assesses the impact of the expected market size on the stimulation of the technological development of Russian durable goods manufacturing companies. The work is structured as follows: the first chapter examines theoretical foundations of analyzing the impact of demand on the productivity and innovation activity of the companies, and examines the key sources of productivity growth and technological progress. The second chapter presents an analysis of indicators of the market size for durable goods in Russia, as well as data for Russian durable goods producers. The third chapter presents the empirical strategy and the results of the empirical assessment of the influence of market size on productivity and innovation, including for certain sectors of durable goods production. The fourth chapter analyzes the main measures of economic policy in the field of increasing productivity through the market channel. The main conclusions of the study and recommendations are presented at the end of the work.