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Ecologically oriented model of consumer behavior in order to sustainable development

Author

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  • Kalashnikova, Svetlana

    (Russian Presidential Academy of National Economy and Public Administration)

Abstract

The article deals with environmental performance as a factor in the competitiveness of companies under market conditions. The trend in the ecologically oriented business increasingly manifested in the consumer market, the production of consumer goods. The incentives are need to be identified for users to make their behavior more environmentally oriented. The following components are important: waste reduction, reuse, recycling. The article highlights the benefits to producers and consumers of organic products.

Suggested Citation

  • Kalashnikova, Svetlana, 2015. "Ecologically oriented model of consumer behavior in order to sustainable development," Published Papers karpc2, Russian Presidential Academy of National Economy and Public Administration.
    • Handle: RePEc:rnp:ppaper:karpc2
    Note: Published in "The development of accounting and analytical support for business", Saratov: Bukva, 2015
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    File URL: https://repec.ranepa.ru/rnp/ppaper/karpc2.pdf
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    More about this item

    Keywords

    environmental marketing; eco-friendly product; the perception of the goods by the consumer;
    All these keywords.

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