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Cooperation with a multiproduct corporation in a strategic managerial delegation

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  • Garcia, Arturo
  • Leal, Mariel
  • Lee, Sang-Ho

Abstract

We consider an industry comprised of a multiproduct corporation that adopts CSR as a strategic managerial del egation and examine the profit-incentive to form a cooperative group. We find that competition is an equilibrium for any degree of substitutability and yields the highest CSR, which is increasing in the degree of substitutability. We also show that full cooperation is an equilibrium for lower substitutability but induces no CSR while partial cooperation with one uniplant firm is an equilibrium for higher substitutability but yields lower CSR than that under competition. Therefore, cooperation might reduce strategic CSR activities while competition will encourage higher CSR but yield lower industry profits.

Suggested Citation

  • Garcia, Arturo & Leal, Mariel & Lee, Sang-Ho, 2019. "Cooperation with a multiproduct corporation in a strategic managerial delegation," MPRA Paper 95361, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:95361
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    Cited by:

    1. Leal, Mariel & Garcia, Arturo & Lee, Sang-Ho, 2020. "Strategic CSR and merger in multiproduct mixed markets with state-holding corporation," MPRA Paper 102351, University Library of Munich, Germany, revised 10 Aug 2020.
    2. Xu Lili & Lee Sang-Ho, 2022. "Corporate Profit Tax and Strategic Corporate Social Responsibility Under Foreign Acquisition," The B.E. Journal of Theoretical Economics, De Gruyter, vol. 22(1), pages 123-151, January.
    3. Garcia, Arturo & Leal, Mariel & Lee, Sang-Ho & Park, Chul-Hi, 2024. "Merger incentive and strategic corporate social responsibility by a multiproduct corporation," International Review of Economics & Finance, Elsevier, vol. 91(C), pages 193-206.
    4. Arturo Garcia & Mariel Leal & Sang-Ho Lee, 2021. "Competitive CSR in a strategic managerial delegation game with a multiproduct corporation," International Review of Economics, Springer;Happiness Economics and Interpersonal Relations (HEIRS), vol. 68(3), pages 301-330, September.
    5. Jumpei Hamamura & Vinay Ramani, 2023. "Social performance versus relative performance evaluation, asymmetric costs, and quantity competition under managerial delegation," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 44(3), pages 1706-1719, April.
    6. Yasuhiko Nakamura, 2022. "Corporate social responsibility focusing on consumer surplus and endogenous competition structure: A case of managerial delegation," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(7), pages 3000-3018, October.
    7. Junlong Chen & Chaoqun Sun & Jiali Liu, 2022. "Corporate social responsibility, consumer sensitivity, and overcapacity," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(2), pages 544-554, March.
    8. Kopel, Michael & Putz, Eva Maria, 2021. "Why socially concerned firms use low-powered managerial incentives: A complementary explanation," Economic Modelling, Elsevier, vol. 94(C), pages 473-482.
    9. Arturo García & Mariel Leal & Sang‐Ho Lee, 2020. "Welfare‐improving cooperation with a consumer‐friendly multiproduct corporation," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 41(7), pages 1144-1155, October.
    10. Leal, Mariel & García, Arturo & Lee, Sang-Ho, 2021. "Strategic CSR and merger decisions in multiproduct mixed markets with state-holding corporation," International Review of Economics & Finance, Elsevier, vol. 72(C), pages 319-333.
    11. Garcia, Arturo & Leal, Mariel & Lee, Sang-Ho, 2020. "Merger incentive and strategic CSR by a multiproduct corporation," MPRA Paper 98830, University Library of Munich, Germany.

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    More about this item

    Keywords

    corporate social responsibility (CSR); consumer-friendly activities; full cooperation; partial cooperation; multiproduct corporation;
    All these keywords.

    JEL classification:

    • L3 - Industrial Organization - - Nonprofit Organizations and Public Enterprise
    • L44 - Industrial Organization - - Antitrust Issues and Policies - - - Antitrust Policy and Public Enterprise, Nonprofit Institutions, and Professional Organizations

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