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Social Duty and Her Function in Communication Strategy of Firm

Author

Listed:
  • Tanasoiu, Georgiana Lavinia
  • Enea, Constanta

Abstract

Social responsibility is not charity, it’s a duty. Today we see all major companies following social responsibility. Social duty is not only attention allotted consumers, customers and contractors, communions and environment, as well employees and implicit their family. In concept triple bottom line, social duty presume achievements of social level, financial plane and environment level and follow a positive impact on society and, in same time, financial achievements. Education is an area that gets a lot of interest.

Suggested Citation

  • Tanasoiu, Georgiana Lavinia & Enea, Constanta, 2008. "Social Duty and Her Function in Communication Strategy of Firm," MPRA Paper 12938, University Library of Munich, Germany.
  • Handle: RePEc:pra:mprapa:12938
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    File URL: https://mpra.ub.uni-muenchen.de/12938/1/MPRA_paper_12938.pdf
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    More about this item

    Keywords

    management consultancy; consultancy company; efficient management;
    All these keywords.

    JEL classification:

    • E00 - Macroeconomics and Monetary Economics - - General - - - General
    • G10 - Financial Economics - - General Financial Markets - - - General (includes Measurement and Data)
    • J53 - Labor and Demographic Economics - - Labor-Management Relations, Trade Unions, and Collective Bargaining - - - Labor-Management Relations; Industrial Jurisprudence

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