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Aktivitas Pemasaran Produk Pt. Bank Perkreditan Rakyat Cempaka Mitra Nagari Padang

Author

Listed:
  • Amelia, Lolly
  • Dona, Elva
  • Tanjung, Mariani St.B

Abstract

Tujuan dari penulisan ini adalah untuk mengetahui bagaimana aktivitas PT. Bank Perkreditan Rakyat Cempaka Mitra Nagari Padang. Penelitian ini bersifat deskriptif dengan menggunakan metode analisa kualitatif, yaitu dengan menganalisa aktivitas pemasaran produk bank dari PT. Bank Perkreditan Rakyat Cempaka Mitra Nagari Padang. kesimpulan mengenai aktivitas pemasaran produk bank yang dilakukan oleh PT. BPR Cempaka Mitra Nagari, PT. BPR Cempaka Mitra Nagari adalah suatu lembaga keuangan yang bergerak di bidang perbankan. Produk-produk yang dipasarkan dalam rangka kegiatan operasional bank yaitu berupa penghimpunan dana dalam bentuk tabungan terdiri dari tabungan cempaka, tabungan mitra nagari, tabungan qurban, tabungan pionir (tabungan pelajar), tabungan Kacio Siaga (KASIGA), Simpanan Bajapuik serta Deposito. PT. BPR Cempaka Mitra Nagari Padang juga melakukan penyaluran dana dalam bentuk Kredit Investasi, Kredit Modal Kerja dan Kredit Konsumsi.

Suggested Citation

  • Amelia, Lolly & Dona, Elva & Tanjung, Mariani St.B, 2019. "Aktivitas Pemasaran Produk Pt. Bank Perkreditan Rakyat Cempaka Mitra Nagari Padang," OSF Preprints udt68, Center for Open Science.
    • Handle: RePEc:osf:osfxxx:udt68
    DOI: 10.31219/osf.io/udt68
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