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Sultan Ravi Alam - 2101630573 - Paper Week 5

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  • Alam, Ravi

Abstract

Digital business marketing dapat diartikan sebagai kegiatan marketing sebuah brand dengan menggunakan platform digital atau media internet. Dan digital business marketing memiliki tujuan untuk menarik minat dari calon customer dan juga customer terhadap brand atau produk yang sedang di promosikan melalui platform digital kepada masyarakat luas. Saat ini di masa digital sudah sangat menguasai berbagai sector di kehidupan masyarakat, digital marketing menjadi semakin menarik karena ketatnya persaingan marketing brand - brand besar di platform digital membuat para brand membuat konten marketingnya dengan semenarik mungkin dan sekreatif mungkin.

Suggested Citation

  • Alam, Ravi, 2021. "Sultan Ravi Alam - 2101630573 - Paper Week 5," OSF Preprints pc52h, Center for Open Science.
  • Handle: RePEc:osf:osfxxx:pc52h
    DOI: 10.31219/osf.io/pc52h
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