Pengembangan Sistem Student Relationship Management (SRM) dan Penerapannya pada Perguruan Tinggi di Indonesia (Studi Kasus MTI UGM Yogyakarta)

Keterangan: Artikel ini merupakan versi postprint. Artikel ini sudah dipublikasi pada: Jurnal INFOTEKMESIN Politeknik Cilacap Vol 1, No 1 (2010). Abstract: Currently, application of Information Technology in higher education in Indonesia is more directed and focused on administrative and management areas only. This condition resulted in no system which aims to monitor in detail the process of student's academic activities in the class available. On the other hand, through a process of observation toward student's academic activities, the university can obtain knowledge that can be used to support and improve the performance of student's academic activities. Based on these issues, there is a concept called the SRM (Student Relationship Management). The SRM system was inspired by CRM (Customer Relationship Management), which handles and manages the relationship between university and students to gain knowledge that is useful to both parties, especially for students. Furthermore, this knowledge can be used to support and improving students' academic performance. SRM applications which were developed in this study based upon the technological infrastructure that traditionally supports the Business Intelligence. The data that used in this research came from data of MTI UGM student's academic activities. This information will be stored in a dimensional database which will be analyzed by using fuzzy classification method for identifying patterns of academic activities that occurred. The result of process analysis will be used by the college to determine the appropriate action for students and to improve the performance of academic activities of the students'.