IDEAS home Printed from https://ideas.repec.org/p/jet/dpaper/dpaper76.html
   My bibliography  Save this paper

Economic development capitalizing on brand agriculture : turning development strategy on its head

Author

Listed:
  • Fujita, Masahisa

Abstract

This paper explores the possibilities of two unique Japanese concepts - the One Village One Product Movement (OVOP) and Michino Eki (or Roadside Stations) - as potential tools for bridging the gap between cities and rural areas through community-driven development. From the viewpoint of spatial economics and endogenous growth theory, this paper considers both OVOP and Michino Eki as rural development strategies of a broader nature based on "brand agriculture." Here, brand agriculture represents a general strategy for community-based rural development that identifies, cultivates and fully utilizes local resources for the development of products or services unique to a certain "village." Selected examples of OVOP and Michino Eki from Japan and developing countries are introduced.

Suggested Citation

  • Fujita, Masahisa, 2006. "Economic development capitalizing on brand agriculture : turning development strategy on its head," IDE Discussion Papers 76, Institute of Developing Economies, Japan External Trade Organization(JETRO).
    • Handle: RePEc:jet:dpaper:dpaper76
    as

    Download full text from publisher

    File URL: https://ir.ide.go.jp/?action=repository_action_common_download&item_id=38090&item_no=1&attribute_id=22&file_no=1
    File Function: First version, 2006
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Kristian Behrens & Carl Gaigné, 2006. "Developing the "outermost regions" of Europe: some lessons from economic geography," Working Papers hal-02285630, HAL.
    2. Masahisa Fujita & Nobuaki Hamaguchi, 2007. "Brand Agriculture and Economic Geography: A General Equilibrium Analysis," Discussion Paper Series 207, Research Institute for Economics & Business Administration, Kobe University, revised Nov 2007.
    3. Long Hoang Thanh & Linh Ta Nhat & Hao Nguyen Dang & Thi Minh Hop Ho & Philippe Lebailly, 2018. "One Village One Product (OVOP)—A Rural Development Strategy and the Early Adaption in Vietnam, the Case of Quang Ninh Province," Sustainability, MDPI, vol. 10(12), pages 1-17, November.
    4. Kurokawa, Kiyoto & Tembo, Fletcher & Velde, Dirk Willem, 2010. "Challenge for the OVOP Movement in Sub-Saharan Africa," Working Papers 18, JICA Research Institute.
    5. World Bank, 2007. "Building Knowledge Economies : Advanced Strategies for Development," World Bank Publications - Books, The World Bank Group, number 6853.
    6. Li Li & Ning Niu & Xiaojian Li, 2021. "Factors Affecting the Long-Term Development of Specialized Agricultural Villages North and South of Huai River," Land, MDPI, vol. 10(11), pages 1-13, November.

    More about this item

    Keywords

    Japan; Rural development; Brand agriculture; Agricultural products; One village one product movement (OVOP); Michino eki; 日本; 農村開発; 農産物; 一村一品運動; 道の駅;
    All these keywords.

    JEL classification:

    • O13 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Agriculture; Natural Resources; Environment; Other Primary Products
    • Q10 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - General
    • Q16 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - R&D; Agricultural Technology; Biofuels; Agricultural Extension Services

    NEP fields

    This paper has been announced in the following NEP Reports:

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:jet:dpaper:dpaper76. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Michitaka Imamitsu (email available below). General contact details of provider: https://edirc.repec.org/data/idegvjp.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.