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La perception du capital immatériel par le marché financier Marocain: une étude exploratoire

Author

Listed:
  • Hicham SADOK
  • Youssef FAHMI
  • Sami BEN JABEUR
  • Abdellatif TAGHZOUTI

Abstract

Evaluer une entreprise en se limitant à la lecture du bilan financier est aujourd'hui une gageure et une source d'erreur. L'entreprise capitalise et produit d'autres valeurs qui ne sont pas toujours visibles financièrement. Il faut donc utiliser d'autre

Suggested Citation

  • Hicham SADOK & Youssef FAHMI & Sami BEN JABEUR & Abdellatif TAGHZOUTI, 2014. "La perception du capital immatériel par le marché financier Marocain: une étude exploratoire," Working Papers 2014-314, Department of Research, Ipag Business School.
  • Handle: RePEc:ipg:wpaper:2014-314
    as

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    References listed on IDEAS

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    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    capital immatériel; valorisation de l’entreprise; professionnels du marché financier et création de valeur;
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