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Preference Formation and Economic Theory

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  • Marek Jenöffy-Lochau

    (Büro am Carlsplatz)

Abstract

The concept of 'preferences' is a cornerstone of economic theory. However, the question whether or how preferences accrue has not been discussed in economic literature so much. Kirchgässner suggested that this happens during a 'phase of socialisation' of an individual. Discussing the topic 'preferences,' leads to several contradictions and unanswered questions. I show a path how to address the topic and present a first step towards an economic 'theory of persuasive rhetoric' that Galperti recently requested.

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  • Marek Jenöffy-Lochau, 2023. "Preference Formation and Economic Theory," Working Papers hal-04139498, HAL.
    • Handle: RePEc:hal:wpaper:hal-04139498
    Note: View the original document on HAL open archive server: https://hal.science/hal-04139498v2
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    References listed on IDEAS

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    Keywords

    Preferences; Preference Formation; Information; Communication; Persuasion; Economic Methodology;
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