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An Integrative Model of the Influence of Parental and Peer Support on Consumer Ethical Beliefs: The Mediating Role of Self-Esteem, Power, and Materialism

Author

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  • Elodie Gentina

    (LEM - Lille économie management - UMR 9221 - UA - Université d'Artois - UCL - Université catholique de Lille - Université de Lille - CNRS - Centre National de la Recherche Scientifique)

  • L. Shrum

    (HEC Paris - Ecole des Hautes Etudes Commerciales)

  • Tina Lowrey
  • Scott Vitell
  • Gregory Rose

Abstract

What causes adolescents to develop consumer' ethical beliefs? Prior research has largely focused on the negative influence of peers and negative patterns of parent-child interactions to explain risky and unethical consumer behaviors. We take a different perspective by focusing on the positive support of parents and peers in adolescent social development. An integrative model is developed that links parental and peer support with adolescents' self-worth motives, their materialistic tendencies, and their consumer ethical beliefs. In a study of 984 adolescents, we demonstrate support for a sequential mediation model in which peer and parental support is positively related to adolescents' self-esteem and feelings of power, which are each associated with decreased materialism as a means of compensating for low self-worth. This reduced materialism is, in turn, associated with more ethical consumer beliefs.

Suggested Citation

  • Elodie Gentina & L. Shrum & Tina Lowrey & Scott Vitell & Gregory Rose, 2018. "An Integrative Model of the Influence of Parental and Peer Support on Consumer Ethical Beliefs: The Mediating Role of Self-Esteem, Power, and Materialism," Working Papers hal-01933852, HAL.
    • Handle: RePEc:hal:wpaper:hal-01933852
    DOI: 10.2139/ssrn.3235207
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    Cited by:

    1. Marimuthu, Malliga, 2019. "Young mothers’ acceptance of herbal food supplements: Centred on preventive health behaviour for children," Journal of Retailing and Consumer Services, Elsevier, vol. 51(C), pages 311-319.
    2. Hüttel, Alexandra & Balderjahn, Ingo & Hoffmann, Stefan, 2020. "Welfare Beyond Consumption: The Benefits of Having Less," Ecological Economics, Elsevier, vol. 176(C).
    3. Wided Batat & John F. Tanner, 2021. "Unveiling (In)Vulnerability in an Adolescent’s Consumption Subculture: A Framework to Understand Adolescents’ Experienced (In)Vulnerability and Ethical Implications," Journal of Business Ethics, Springer, vol. 169(4), pages 713-730, April.
    4. Lebdaoui, Hind & Chetioui, Youssef, 2021. "Antecedents of consumer indebtedness in a majority-Muslim country: Assessing the moderating effects of gender and religiosity using PLS-MGA," Journal of Behavioral and Experimental Finance, Elsevier, vol. 29(C).
    5. Yongbo Sun & Jiajia Zhang, 2019. "Acquiescence or Resistance: Group Norms and Self-Interest Motivation in Unethical Consumer Behaviour," Sustainability, MDPI, vol. 11(8), pages 1-25, April.
    6. Elodie Gentina & Carole Daniel & Thomas Li-Ping Tang, 2021. "Mindfulness Reduces Avaricious Monetary Attitudes and Enhances Ethical Consumer Beliefs: Mindfulness Training, Timing, and Practicing Matter," Journal of Business Ethics, Springer, vol. 173(2), pages 301-323, October.
    7. Mrdjan Milićev Mladjan & Dušan Zvonkov Marković, 2021. "Generational Responsibility in Consumption as a Response to Global Economic Crises," Sustainability, MDPI, vol. 13(6), pages 1-26, March.
    8. Mainardes, Emerson Wagner & Coutinho, Ananda Raquel Silva & Alves, Helena Maria Batista, 2023. "The influence of the ethics of E-retailers on online customer experience and customer satisfaction," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).
    9. Gentina, Elodie & Chen, Rui & Yang, Zhiyong, 2021. "Development of theory of mind on online social networks: Evidence from Facebook, Twitter, Instagram, and Snapchat," Journal of Business Research, Elsevier, vol. 124(C), pages 652-666.

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