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The integration of SEAM in the Lebanese Banking Sector to Survive the Crisis and Realize the Change

Author

Listed:
  • Layal Omran

    (UOB - University of Balamand [Liban], Iaelyon - Iaelyon School of Management - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon)

  • Françoise Goter

    (ISEOR - Institut de Socio-économie des Entreprises et des ORganisations - Institut de socio-économie des entreprises et des organisations, Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon, Iaelyon - Iaelyon School of Management - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon)

Abstract

Lebanon is a small country characterized by its rich history and diversified culture with a very important geographical location on the Mediterranean Sea. An economic crisis started to emerge in 2019 that harshly affected all sectors especially the banking industry, renowned for its solid ground and good reputation. Lebanese banks are now in the middle of a clash where downsizing, merging and even liquidating are all expected acts to take place. Severe changes hit around what makes it conditional for banks to emerge to a new era which is not defined yet. This paper introduces the Socio-Economic Approach to Management in one of the most important banks in Lebanon to highlight the important role of employees in realizing the change needed to survive the crisis. A Horivert intervention took place in Byblos Bank SAL at the North Regional pole to extract employees' dysfunctions during time of crisis and give the bank a chance to get through. The intervention aims to reduce dysfunctions and invest in employees' potential to achieve the business integral quality.

Suggested Citation

  • Layal Omran & Françoise Goter, 2022. "The integration of SEAM in the Lebanese Banking Sector to Survive the Crisis and Realize the Change," Post-Print halshs-04617988, HAL.
    • Handle: RePEc:hal:journl:halshs-04617988
    DOI: 10.5465/AMBPP.2022.11642abstract
    as

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