Hitting or missing the target: Resources and capabilities for alternative e-commerce pathways in the fashion industry
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DOI: 10.1016/j.indmarman.2020.12.016
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Cited by:
- Adah-Kole Emmanuel Onjewu & Sundas Hussain & Mohamed Yacine Haddoud, 2022. "The Interplay of E-commerce, Resilience and Exports in the Context of COVID-19," Information Systems Frontiers, Springer, vol. 24(4), pages 1209-1221, August.
- Juliet Orji, Ifeyinwa & Ojadi, Frank & Kalu Okwara, Ukoha, 2022. "The nexus between e-commerce adoption in a health pandemic and firm performance: The role of pandemic response strategies," Journal of Business Research, Elsevier, vol. 145(C), pages 616-635.
- Ying Wang & Martin Agyemang & Fu Jia, 2021. "Resource Orchestration in Supply Chain Service-Based Business Model: The Case of a Cross-Border E-Commerce Company," Sustainability, MDPI, vol. 13(21), pages 1-24, October.
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