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Des recettes marchandes pour un service public, une stratégie paradoxale ? - Une recherche intervention au sein d’un Crous

Author

Listed:
  • Caroline Tahar

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

Abstract

Cet article analyse comment un établissement public hybride peut gérer un paradoxe de service lié à sa double logique de service public et de service au client. Le bénéficiaire de la prestation est au centre des contradictions entre logiques sociale et commerciale : usager dans l'une, client dans l'autre. Une recherche intervention met en évidence la nécessité de le réintégrer dans la gestion d'un tel paradoxe, soit comme référence externe pour les acteurs internes à l'organisation, soit comme acteur externe de la résolution des contradictions.

Suggested Citation

  • Caroline Tahar, 2018. "Des recettes marchandes pour un service public, une stratégie paradoxale ? - Une recherche intervention au sein d’un Crous," Post-Print halshs-01970038, HAL.
    • Handle: RePEc:hal:journl:halshs-01970038
    DOI: 10.3166/rfg.2018.00223
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    Cited by:

    1. Sylvie Jarnias & Vichara Kin & Ingrid Mazzilli & Oiry Ewan, 2019. "L'ambidextrie comme mode de gestion du paradoxe individuel-collectif : le cas d'une grande banque française," Post-Print hal-02387089, HAL.

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