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Normes et mondialisation : questionnements sur la substance de la multinationalité

Author

Listed:
  • Yvon Pesqueux

    (LIPSOR - Laboratoire d'Innovation, Prospective Stratégique et ORganisation - CNAM - Conservatoire National des Arts et Métiers [CNAM])

Abstract

Cette communication s'intéresse à la substance "internationale" de l'entreprise au travers de l'examen des relations qui s'établissent entre normes et mondialisation, qu'il s'agisse d'une entreprises multinationale ou de l'organisation locale confrontée à la gestion de groupes issus de cultures différentes, les normes étant vues ici en relation avec la culture.

Suggested Citation

  • Yvon Pesqueux, 2004. "Normes et mondialisation : questionnements sur la substance de la multinationalité," Post-Print halshs-00594052, HAL.
    • Handle: RePEc:hal:journl:halshs-00594052
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00594052
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