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Nouvelles Technologies Et Performance Le Cas De La Banque À Distance

Author

Listed:
  • Alain Capiez

    (GRANEM - Groupe de Recherche Angevin en Economie et Management - UA - Université d'Angers - AGROCAMPUS OUEST - Institut National de l'Horticulture et du Paysage)

Abstract

La révolution technologique en matière d'information et de communication a permis de nouvelles formes de distribution de services bancaires telles la banque à distance et a poussé les établissements financiers à une stratégie de distribution multicanal. La performance de ces nouvelles activités est difficile à mesurer et un système d'évaluation de la performance des services de banque à distance intégré dans un système global devient indispensable.

Suggested Citation

  • Alain Capiez, 2001. "Nouvelles Technologies Et Performance Le Cas De La Banque À Distance," Post-Print halshs-00584612, HAL.
    • Handle: RePEc:hal:journl:halshs-00584612
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00584612
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