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Assumer les incertitudes dans un marché en transition, un sensemaking prudent

Author

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  • Thomas Reverdy

    (PACTE - Pacte, Laboratoire de sciences sociales - UPMF - Université Pierre Mendès France - Grenoble 2 - UJF - Université Joseph Fourier - Grenoble 1 - IEPG - Sciences Po Grenoble - Institut d'études politiques de Grenoble - CNRS - Centre National de la Recherche Scientifique)

Abstract

Cet article prend appui sur l'expérience de la libéralisation du marché gazier en Europe continentale pour interroger l'action en situation d'incertitude. Notre enquête auprès de fournisseurs et auprès des acheteurs industriels de gaz dévoile les activités intersubjectives de construction de sens qui contribuent à l'institutionnalisation progressive de représentations et de pratiques. Nous mettons en valeur le paradoxe suivant : pour accroître leur légitimité les professionnels du marché défendent un sensemaking « offensif », avec des stratégies de plus en plus formalisées et sophistiquées ; les remises en question les conduit à adapter leur attitude vers un sensemaking plus « prudent » qui se montre plus robuste face aux événements.

Suggested Citation

  • Thomas Reverdy, 2010. "Assumer les incertitudes dans un marché en transition, un sensemaking prudent," Post-Print halshs-00487201, HAL.
    • Handle: RePEc:hal:journl:halshs-00487201
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00487201
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    File URL: https://shs.hal.science/halshs-00487201/document
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    Cited by:

    1. Corentin Curchod & Jérémy Morales & Damien Talbot, 2015. "Des organisations sous pression. Quand la légitimité, l’identité et le sensemaking sont menacés," Revue française de gestion, Lavoisier, vol. 0(3), pages 11-21.

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