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Plural form chain and efficiency: Insights from theFrench hotel chains and the DEA methodology

Author

Listed:
  • Rozenn Perrigot

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

  • Gérard Cliquet

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

  • Isabelle Piot-Lepetit

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

Abstract

This paper compares plural form chains, i.e., chains in which franchised unitsand company-owned units coexist, in terms of performance and more specifically in termsof efficiency, to predominantly franchised chains and predominantly company-ownedones. The data envelopment analysis (DEA) is implemented to assess the efficiency ofhotel chains in the French market. It is shown that plural form chains have a significantlyhigher average efficiency score than predominantly franchised and company-owned ones.Managerial implications are drawn for managing hotel chains.

Suggested Citation

  • Rozenn Perrigot & Gérard Cliquet & Isabelle Piot-Lepetit, 2009. "Plural form chain and efficiency: Insights from theFrench hotel chains and the DEA methodology," Post-Print halshs-00422241, HAL.
    • Handle: RePEc:hal:journl:halshs-00422241
    as

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