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Rôle d’un tiers-lieu, le « grin », dans la satisfaction-clients dans les garages automobiles informels de Bamako

Author

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  • Boubacar Kamissoko

    (Faculté des Sciences économiques et de Gestion - USSGB - Université des sciences sociales et de gestion de Bamako)

Abstract

"Grin" which can be translated as a place of conversation in the Bambara language is a place in Mali where current affairs, family problems, business between friends and even between service providers and customers are discussed. Different from the home and the workplace, the "grin" has all the characteristics of a third place. However, its role in bringing service providers and customers closer together is ignored or even misunderstood. This work aims to understand the role of the "grin" in the satisfaction of customers of informal car garages in commune 6 of Bamako. Thus, we carried out our interview guide with 5 mechanics, 5 electricians, 5 sheet metal workers, 15 customers from 5 workshops including 3 chosen by workshop as well as 5 different people from these listed categories working in this third place. To do this, these interviews were manually analyzed in accordance with the thematic analysis of Paillé and Muchielli. The results show that the "grin" contributes positively to relational satisfaction. The study notes the importance of "grins" in the process of satisfaction in the automobile garages of Commune 6 of Bamako.

Suggested Citation

  • Boubacar Kamissoko, 2023. "Rôle d’un tiers-lieu, le « grin », dans la satisfaction-clients dans les garages automobiles informels de Bamako," Post-Print hal-04638000, HAL.
    • Handle: RePEc:hal:journl:hal-04638000
    DOI: 10.3917/mss.035.0007
    as

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