IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-04512869.html
   My bibliography  Save this paper

Herding behaviour in peer-to-peer lending: the elaboration likelihood during the COVID-19 crisis

Author

Listed:
  • Wafa Bouaynaya

    (LEFMI - Laboratoire d’Économie, Finance, Management et Innovation - UR UPJV 4286 - UPJV - Université de Picardie Jules Verne)

  • Jacques-Marie Vaslin

    (LEFMI - Laboratoire d’Économie, Finance, Management et Innovation - UR UPJV 4286 - UPJV - Université de Picardie Jules Verne)

Abstract

North American consumers can usually act as borrowers or lenders using peer-to-peer (P2P) lending platforms to assess creditworthiness and mitigate information asymmetries on their own. However, as in many sectors, the COVID-19 crisis has also affected the finance industry. Overall, consumer decision-making on P2P lending platforms has changed dramatically resulting in a decrease in the number of transactions. P2P lending platforms can exploit people's behavioural biases associated with hype whereas mediated information about COVID-19 crisis is beyond the control of these platforms. This research work aims at providing greater knowledge on how consumers build their decision-making under fuzzy information environment. A two-way ANOVA enables to strengthen this approach with data collected from a P2P lending platform between January 2019 and December 2020. This paper demonstrates that the elaboration likelihood model is a strong framework to explain consumer herding behaviour on online lending platforms.

Suggested Citation

  • Wafa Bouaynaya & Jacques-Marie Vaslin, 2023. "Herding behaviour in peer-to-peer lending: the elaboration likelihood during the COVID-19 crisis," Post-Print hal-04512869, HAL.
    • Handle: RePEc:hal:journl:hal-04512869
    DOI: 10.1080/12460125.2023.2215083
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-04512869. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.