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Améliorer les comportements alimentaires avec l’étiquetage nutritionnel : vers un agenda de recherche au service du Bien-être des consommateurs

Author

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  • Lydiane Nabec

    (RITM - Réseaux Innovation Territoires et Mondialisation - Université Paris-Saclay)

Abstract

L'étiquetage nutritionnel des produits agroalimentaires porte un enjeu majeur pour les pouvoirs publics : améliorer les comportements alimentaires des consommateurs. Cet article propose une synthèse des connaissances actuelles sur le sujet et invite les chercheurs en marketing à considérer les apports de la Transformative Consumer Research (TCR) dans un agenda de recherche. Il vise à comprendre les effets de l'étiquetage nutritionnel sur le Bien-être alimentaire des consommateurs au regard des spécificités de leur contexte social, culturel et sociétal.

Suggested Citation

  • Lydiane Nabec, 2017. "Améliorer les comportements alimentaires avec l’étiquetage nutritionnel : vers un agenda de recherche au service du Bien-être des consommateurs," Post-Print hal-04213410, HAL.
    • Handle: RePEc:hal:journl:hal-04213410
    DOI: 10.1177/0767370116667346
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    Cited by:

    1. Ulysse Soulat & Jeanne Lallement, 2023. "Can quantified-self change urban mobility behaviour? The importance of information presentation [Le quantified-self peut-il changer les comportements de mobilité urbaine ? De l'importance de la pré," Post-Print hal-04367651, HAL.

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