The socialization of the entrepreneurial project - Towards a pedagogy of translation[La socialisation du projet entrepreneurial - Vers une pédagogie de la traduction]

Work on the entrepreneurial project has progressively evolved from an internalist approach, namely that the understanding focuses on the wearer, his qualities, his skills, his personality to an externalist approach, that is to say on the actions of the carriers related to the environment. We write our approach in this last approach and try to understand it through the project / network articulation. This articulation is a heuristic dialectic to illuminate the dynamics of construction of the projects in their conception and realization. The theoretical frameworks mobilized, the translation and the weak links, highlight the meaning and the difficulties of production of a network, here postulated as being the condition to see the project come true. The analysis of the case is the operator from which the actors make themselves visible in the activity of construction of the network. These actors thus observed and analyzed teach us that it is appropriate to think of a pedagogy / formation of the translation and the construction of social links in order to constitute a portfolio of partners. In our opinion, this is the condition sine qua non for the viability of an entrepreneurial project.