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Communication persuasive : illustrations dans le contexte digital

Author

Listed:
  • Christian Dianoux

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Jean-Luc Herrmann

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Mathieu Kacha

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Lombard Gauthier

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Nora Bezaz

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Loic Comino

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

  • Plotkina Daria

    (EM Strasbourg - École de Management de Strasbourg = EM Strasbourg Business School)

  • Poncin Ingrid

    (Louvain School of Management - UCL - Université Catholique de Louvain = Catholic University of Louvain)

  • Madiha Bendjaballah

    (CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine)

Abstract

No abstract is available for this item.

Suggested Citation

  • Christian Dianoux & Jean-Luc Herrmann & Mathieu Kacha & Lombard Gauthier & Nora Bezaz & Loic Comino & Plotkina Daria & Poncin Ingrid & Madiha Bendjaballah, 2021. "Communication persuasive : illustrations dans le contexte digital," Post-Print hal-03398829, HAL.
    • Handle: RePEc:hal:journl:hal-03398829
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